Air Asia Products And Services Essays and Term Papers

  • Air Asia Services

    1.2 Products and Services offered 4 1.3 Channels of distribution 4 1.4 Sales and Marketing 5 1.5 Organization Structure 7 1.6 Market Share 8 1.7 SWOT Analysis 9 2 IT for Managers 10 3 E-Business and E-Commerce 11 3.1 Uses of E-Commerce in AIR ASIA 11 3.2 Benefits of E-commerce to Air Asia 12 ...

    7966 Words | 29 Pages

  • Service Operational Management of Air Asia

    Air Asia Background AirAsia is one of the award winning and largest low fare airlines in the Asia expanding rapidly since 2001. With a fleet of 72 aircrafts, AirAsia flies to over 61 domestic and international destinations with 108 routes, and operates over 400 flights daily from hubs located in...

    758 Words | 3 Pages

  • Srm a Strategic Service Vision for Air Asia Bhd

    strategic service vision for Air Asia Bhd. 3 Target Market Segment 3 Service Delivery System 3 Operating Strategy 4 Service Concept 4 Winning Customers in Marketplace. 5 Service Qualifiers 5 Service Winners 5 Service Loser 6 Cost leadership in the budget hotel industry and Air Asia Bhd. 6 ...

    2570 Words | 8 Pages

  • Air Asia

    Have you ever call up to AirAsia customer service hotline? What do you think about the customer service hotline? For me, it's totally a pain to call them up. Why is it so? I recently made a call to the customer service hotline to change my flight to a later date. First when I was connected, I get a recorded...

    436 Words | 2 Pages

  • AIR ASIA

    11/1/13 Case Study of Air Asia (Economic Perspective) | ChinaAbout.net ChinaAbout.net Portal of China HOME CULT URE HEADLINES BUSINESS SHOWBIZ SPORT S T RAVEL Case Study of Air Asia (Economic Perspective) February 12, 2013 - Sample of English Assignments By Chinese Students...

    4056 Words | 22 Pages

  • Air Asia

    a Malaysian low-cost airline headquartered in Kuala Lumpur, Malaysia. It has been named as the world's best low-cost airline, and a pioneer of low-cost travel in Asia. AirAsia group operates scheduled domestic and international flights to 78 destinations spanning 25 countries. Its main hub is the Low-Cost Carrier...

    5258 Words | 10 Pages

  • AIR ASIA

    person that responsible in introduce this techniques and how this technique can be apply in the organisation and help the organisation to improve their service. There is also a brief description of the background of the AirAsia to explain the main activities carried out by this company. The competitive environment...

    4937 Words | 17 Pages

  • Air Asia

    Warner Musics Malaysian Operator. He assembled a group of small investors to buy AirAsia for 26 cents. AirAsia was known to have a first low fare in Asia. With in seven months of operation they all repaid all its debts. AirAsia earn $8 million of profits on sales of $66 million. AirAsia now can accommodate...

    684 Words | 3 Pages

  • air asia

    A STUDY OF CUSTOMER SATISFACTION TOWARDS SERVICE QUALITY IN AIRASIA MALAYSIA ENG AI JIA LEE SHEE CHEAE TAN PEI PEI YEOH CHUN YAM BACHELOR OF INTERNATIONAL BUSINESS (HONS) UNIVERSITI TUNKU ABDUL RAHMAN FACULTY OF ACCOUNTANCY AND MANAGEMENT DEPARTMENT OF INTERNATIONAL BUSINESS APRIL 2012 ...

    11772 Words | 96 Pages

  • Air Asia

    Air Asia Berhad is the only Malaysian-based low cost airline and also a pioneer of low- cost travel in Asia. The main hub is the low-cost carrier terminal (LCCT) at Kuala Lumpur International Airport. Air Asia was established in the year 1993 and started its operations on the 18 November 1996. Originally...

    258 Words | 1 Pages

  • Air Asia

    Understanding Marketing Mix in Air Asia Airline Bhd Author: Onwutalobi, Anthony-Claret CSN: 31217-2008-22-15 EXECUTIVE SUMMARY The term "marketing mix" became popularized after Neil H. Borden published his 1964 article titled, “The Concept of the Marketing Mix”. Since then, this terminology has become...

    3915 Words | 12 Pages

  • Air Asia

    throughout the world by a host of imitators. AirAsia had adapted the basic LCC model to the market, geographical and institutional features of South-East Asia while preserving the principal operational features of the strategy. However, in 2007, AirAsia embarked upon a major departure from the LCC model:...

    4832 Words | 31 Pages

  • air asia

    Study of Air-Asia : Strategic Role of Information System in Business Air Asia is established on 12 December 2001 by Mr. Tony Fernandes, the CEO of Air Asia and expanding rapidly since that. Air Asia is the leading low fare airline in Asia and Air Asia succeed to become the award winning, ‘Asia Pacific...

    1392 Words | 4 Pages

  • Air Asia

    BACHELOR OF BUSINESS MANAGEMENT (HONS) COURSEWORK Year 2012 MONTH SEPTEMBER Subject MGT4513 STRATEGIC AND CHANGE MANAGEMENT Weightage 25% Submission Date 25TH OCTOBER 2012 Regulations A. Late Submission A 10% deduction per day of total coursework marks (excluding weekends...

    724 Words | 5 Pages

  • Air Asia

    Signed Date (candidate) STATEMENT 1 This thesis is the result of my own investigations, except where otherwise stated. Where correction services have been used, the extent and nature of the correction is clearly marked in a footnote(s). Other sources are acknowledged by footnotes giving...

    6343 Words | 23 Pages

  • Air Asia

    this slogan reflects an airline AirAsia to consumers at lower and middle class. Various services that have been provided by AirAsia which is reserve your service, payment service, checking service, inflight service, Insurance AirAsia, AirAsia credit card and others.  Malaysia Airlines (MAS) is the...

    281 Words | 2 Pages

  • air asia

    Rivalry among existing competitor Air Asia offers flights with lower price that other companies, but there are some companies that also offer service by the same price such as Malindo Air and Firefly and also these companies provide service with the same level of Air Asia so, in this case rivalry among...

    477 Words | 3 Pages

  • Air asia

    buying music / movies on iTunes. In these case the product and services are digital Slide 3 We use Air Asia as an example of our e-commerce presentation company because it was voted as the most popular website for online shopping. Air Asia Berhad is a Malaysian-based low-cost airline where it...

    1377 Words | 9 Pages

  • Air Asia

    AirAsia Now Everyone Confirmation & itinerary Can Fly Number W73DBC Booking Status CONFIRMED You will need to provide this confirmation number and your I.D during check-in for your boarding pass. Depart Taipei (TPE) to Kota Kinabalu (BKI) Economy Saturday, 01 May 2010 Flight AK 6319 Depart Taiwan...

    302 Words | 2 Pages

  • Air Asia

    BUSINESS Air Asia leading airline was established with the dream of making flying possible for everyone. Since 2001, Air Asia has swiftly broken travel norms around the globe and has risen to become the world’s best. With a route network that spans through to over 20 countries, Air Asia continues to...

    1116 Words | 4 Pages