Air Asia Products And Services Essays and Term Papers

  • Air Asia Services

    1.2 Products and Services offered 4 1.3 Channels of distribution 4 1.4 Sales and Marketing 5 1.5 Organization Structure 7 1.6 Market Share 8 1.7 SWOT Analysis 9 2 IT for Managers 10 3 E-Business and E-Commerce 11 3.1 Uses of E-Commerce in AIR ASIA 11 3.2 Benefits of E-commerce to Air Asia 12 ...

      7966 Words | 29 Pages   AirAsia, Enterprise resource planning, Porter five forces analysis, Customer relationship management

  • Service Operational Management of Air Asia

    Air Asia Background AirAsia is one of the award winning and largest low fare airlines in the Asia expanding rapidly since 2001. With a fleet of 72 aircrafts, AirAsia flies to over 61 domestic and international destinations with 108 routes, and operates over 400 flights daily from hubs located in...

      758 Words | 3 Pages   AirAsia, Low-cost carrier, Airline, Malaysia Airlines

  • Srm a Strategic Service Vision for Air Asia Bhd

    strategic service vision for Air Asia Bhd. 3 Target Market Segment 3 Service Delivery System 3 Operating Strategy 4 Service Concept 4 Winning Customers in Marketplace. 5 Service Qualifiers 5 Service Winners 5 Service Loser 6 Cost leadership in the budget hotel industry and Air Asia Bhd. 6 ...

      2570 Words | 8 Pages   Low-cost carrier, Malaysia Airlines, Ryanair, Reputation

  • Air Asia

    throughout the world by a host of imitators. AirAsia had adapted the basic LCC model to the market, geographical and institutional features of South-East Asia while preserving the principal operational features of the strategy. However, in 2007, AirAsia embarked upon a major departure from the LCC model:...

      4832 Words | 31 Pages   AirAsia, Malaysia Airlines, Airline cost glossary, AirAsia X

  • Air Asia

    BACHELOR OF BUSINESS MANAGEMENT (HONS) COURSEWORK Year 2012 MONTH SEPTEMBER Subject MGT4513 STRATEGIC AND CHANGE MANAGEMENT Weightage 25% Submission Date 25TH OCTOBER 2012 Regulations A. Late Submission A 10% deduction per day of total coursework marks (excluding weekends...

      724 Words | 5 Pages   Academic dishonesty

  • Air Asia

    Air Asia Berhad is the only Malaysian-based low cost airline and also a pioneer of low- cost travel in Asia. The main hub is the low-cost carrier terminal (LCCT) at Kuala Lumpur International Airport. Air Asia was established in the year 1993 and started its operations on the 18 November 1996. Originally...

      258 Words | 1 Pages   AirAsia, Kuala Lumpur International Airport, Tony Fernandes

  • air asia

    Study of Air-Asia : Strategic Role of Information System in Business Air Asia is established on 12 December 2001 by Mr. Tony Fernandes, the CEO of Air Asia and expanding rapidly since that. Air Asia is the leading low fare airline in Asia and Air Asia succeed to become the award winning, ‘Asia Pacific...

      1392 Words | 4 Pages  

  • AIR ASIA

    person that responsible in introduce this techniques and how this technique can be apply in the organisation and help the organisation to improve their service. There is also a brief description of the background of the AirAsia to explain the main activities carried out by this company. The competitive environment...

      4937 Words | 17 Pages   AirAsia, Low-cost carrier, Tony Fernandes, Balanced scorecard

  • Air Asia

    hiring pilots and other staffs like air stewardess and etc incur a high start-up cost. Thus, the threat is low for Airasia. iii) Different product offered. Airasia offers different product compared to other competitors in Asia like Bangkok Airways, Tiger Airways, and Air Philippines. Other than the passenger...

      1531 Words | 5 Pages   Low-cost carrier, Travel agency, Airline, Airbus

  • Air Asia

    Case Study: Air Asia TABLE OF CONTENTS Contents BACKGROUND 3 INTRODUCTION 4 AIR ASIA’S STRATEGY 5 Internal environment Value Chain, Resources and Capabilities 7 External environment porters 8 Over all in brief Strength and weaknesses internal environment (what said above)...

      2745 Words | 9 Pages   AirAsia, Porter five forces analysis, Malaysia Airlines, Airline

  • Air Asia

    Warner Musics Malaysian Operator. He assembled a group of small investors to buy AirAsia for 26 cents. AirAsia was known to have a first low fare in Asia. With in seven months of operation they all repaid all its debts. AirAsia earn $8 million of profits on sales of $66 million. AirAsia now can accommodate...

      684 Words | 3 Pages   Low-cost carrier, AirAsia, Airline, Tony Fernandes

  • AIR ASIA

    11/1/13 Case Study of Air Asia (Economic Perspective) | ChinaAbout.net ChinaAbout.net Portal of China HOME CULT URE HEADLINES BUSINESS SHOWBIZ SPORT S T RAVEL Case Study of Air Asia (Economic Perspective) February 12, 2013 - Sample of English Assignments By Chinese Students...

      4056 Words | 22 Pages   Porter five forces analysis, AirAsia, Profit maximization, Dividend

  • Air Asia

    a Malaysian low-cost airline headquartered in Kuala Lumpur, Malaysia. It has been named as the world's best low-cost airline, and a pioneer of low-cost travel in Asia. AirAsia group operates scheduled domestic and international flights to 78 destinations spanning 25 countries. Its main hub is the Low-Cost Carrier...

      5258 Words | 10 Pages   Airbus A330, Airline, AirAsia, Low-cost carrier

  • Air Asia

    Have you ever call up to AirAsia customer service hotline? What do you think about the customer service hotline? For me, it's totally a pain to call them up. Why is it so? I recently made a call to the customer service hotline to change my flight to a later date. First when I was connected, I get a recorded...

      436 Words | 2 Pages  

  • air asia

    A STUDY OF CUSTOMER SATISFACTION TOWARDS SERVICE QUALITY IN AIRASIA MALAYSIA ENG AI JIA LEE SHEE CHEAE TAN PEI PEI YEOH CHUN YAM BACHELOR OF INTERNATIONAL BUSINESS (HONS) UNIVERSITI TUNKU ABDUL RAHMAN FACULTY OF ACCOUNTANCY AND MANAGEMENT DEPARTMENT OF INTERNATIONAL BUSINESS APRIL 2012 ...

      11772 Words | 96 Pages   Low-cost carrier, Statistics, Airline deregulation, Hypothesis

  • Air Asia

    processes in the company while JIT emphasizes the idea of producing items only when they are needed. Lean philosophy produces high quality products and services and, above all, operations at low cost (Figure 9.2.1.). Figure 9.2.1. The Lean Philosophy of Operations and JIT Techniques and Methods of...

      1948 Words | 7 Pages   Enterprise resource planning, Project management, Work breakdown structure, Supply chain

  • air asia

    Air Asia’s local presence in few countries such as Indonesia (Indonesia AirAsia) and Thailand (Thai AirAsia) has successfully “elevated” the brand to become a regional brand beyond just Malaysia. The links with Manchester United (one of the world’s most famous football teams) and AT&T Williams Formula...

      805 Words | 3 Pages   Enterprise resource planning, AirAsia, Strategic management, Airline

  • air asia

    Journal of Adult Development, Vol. 11, No. 3, July 2004 ( C 2004) Division of Labor Among Lesbian and Heterosexual Parenting Couples: Correlates of Specialized Versus Shared Patterns Charlotte J. Patterson,1,2 Erin L. Sutfin,1 and Megan Fulcher1 One of the central tasks that couples face in coparenting...

      4208 Words | 29 Pages   LGBT parenting, Sexual orientation, Regression analysis, Statistics

  • air asia

    of Liverpool, the Straits Steamship of Singapore and Imperial Airways to run an air service between Singapore to Penang. However, the first commercial flight only took to the skies in 1947 with the first passenger service from Singapore to Kuala Lumpur (Man & Justine, 2005; Malaysia Airlines, 2013)...

      7261 Words | 10 Pages   Malaysia–Singapore Airlines, Tony Fernandes, AirAsia, Leadership

  • Air ASIA

    Business Model 6. PEST Analysis 7. Porter 5 Forces CONTENT LIST 8. SWOT Analysis 9. Competitive Advantage of Air Asia 10. Major Challenges 11. Value Chain Analysis 12. Air Asia Vs. Air Asia X 13. Air Asia’s Future 14. Recommendations Conclusion PA M CO Y N P O R F E L I • Established in 1993 and...

      1123 Words | 36 Pages   Low-cost carrier, Kuala Lumpur International Airport, Airbus A330, AirAsia

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