INTRODUCTION The bollywood industry is one of the largest industries in India‚ though it is still not considered to be a mainstream industry because of its highly unorganised structure. Nevertheless it cannot be denied that it is one of the most lucrative and highly volatile sectors‚ where a film can make or break careers. The movie industry largely depends on the audience‚ the consuming public for its revenue. The way and means to reach this diverse audience is through promotions. Where once‚
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Placement’ refers to the practice of including a brand name product‚ package‚ signage or other trademark merchandise within a motion picture‚ television show or music video (Steortz‚ 1987). One of the earliest instances of product placement in Bollywood or Hindi movies took place in the early 1970’s when the Rajdoot motorcycle brand was featured in the Raj Kapoor movie called Bobby. Since then till the time when the Maruti Suzuki Swift car was placed in the movie Bunty aur Babli (2005)‚ Bollywood had not experienced
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HS-404 Homosexuality in Popular Hindi Cinema Abstract:India is a country with vibrant popular culture. Nowhere is the collective consciousness of the nation probably better essayed than in the cinema‚ which is viewed with passionate enthusiasm. Taking Popular Hindi Cinema as a mainstay of Indian culture‚ this article tries to create a link between the depiction of homosexuality in Popular Hindi Cinema and the society. Different viewpoints are looked from and observed in Indian popular culture‚ such
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‘Why do Bollywood movies mix Hindi and English’ is a question that I have been asked by my foreigner friends over and over again. It comes to them as a surprise when I reply. ‘It is the normal way people talk in India’. Today‚ English is widely acknowledged as being the ‘lingua franca’ of the modern world. This phrase refers to the adoption of English as the ‘bridging’ language among communities to allow communication between people who do not speak the same language or dialect- making it the leader
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Agar and Media Preparation— Agar plates containing King’s B Agar were often used throughout the experiment to support growth of Pseduomonas fluorescens. A recipe was used that included a mixture of 10g Proteose Peptone #3‚ 1.5g Potassium Phosphate Dibasic (K2HPO4)‚ 30ml 50% Glycerol‚ ~965ml water and 20g agar. The mixture‚ post- autoclave‚ was left to cool and 5ml 1M Magnesium Sulfate (MgSO4) was added and created about 40 plates. King’s B Medium was made using the same procedure as the King’s B
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_____________________________________________________________________________ Agarose is a polymeric cross-linked polysaccharide extracted from the seaweed agar. Agarose is used widely in gel electrophoresis because it gels at a lower temperature‚ does not contain the inhibitors of virus growth frequently present in agar‚ and has more uniform pore size than that of agar. It is also easily poured and does not denature the samples. In agarose gel electrophoresis‚ DNA or RNA fragments are separated or isolated according
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For this experiment you will need 39 agar plates‚ sterile cotton swabs‚ a concentrated amount of Escherichia coli (E. coli)‚ three different levels of antibiotic (Ampicillin: 1mg‚ 5mg‚ and 10mg)‚ a bunsen burner‚ metal tweezers‚ an incubator‚ 27 broths‚ and a ruler which should all be provided through your laboratory. For the first generation‚ you will be using 12 plates. Three of the plates will be labeled G1 control‚ three of the plates will be labeled G1/1 mg‚ three plates will be labeled G1/5
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Neighbourhood Watch Setting up a Neighbourhood Watch is the perfect solution to reducing crime. The volunteer members keep their eyes open for suspicious activity and report it directly to the police‚ who can then take action. They can also help educate residents in ways to reduce crime‚ especially stopping burglaries.The problem‚ of course‚ is that it requires a commitment of time‚ especially from the Watch Co-ordinator‚ and that might not be for everyone. Community Initiatives If there’s no group
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“Darkness cannot drive out darkness: only light can do that. Hate cannot drive out hate: only love can do that.” Martin Luther King Jr. “Darkness cannot drive out darkness: only light can do that. Hate cannot drive out hate: only love can do that.” Martin Luther King Jr.“Darkness cannot drive out darkness: only light can do that. Hate cannot drive out hate: only love can do that.” Martin Luther King Jr.“Darkness cannot drive out darkness: only light can do that. Hate cannot drive out hate: only
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What is the value of a 1947 silver dollar? Since we were under British rule our rupee was pegged to pounds. FWhat is the value of a 1947 silver dollar? Since we were under British rule our rupee was pegged to pounds. From 1927 to 1966‚ it was 13 rupees = 1 pound. This was maintained until 1966‚ when the rupee was devalued and pegged to the U.S. dollar at a rate of 7.5 rupees = 1 dollar. This value lasted until the U.S. dollar devalued in 1971. http://qna.rediff.com/questions-and-answe
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