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P&G International Business Management

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P&G International Business Management
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International Business Management

Table of Contents:

1. P&G Introduction 1. Birth of P&G 2. Timeline 3. Operation 4. Brands & Operation Bases 5. Logo & conflicts 2. P&G in China 1. Culture & Background 2. Reasons 3. Porter’s Diamond 4. Internal Advantages 5. Entry mode & time 6. Advantages Vs. Disadvantages 3. Management & Strategies 1. China Vs. France 2. Cultures 3. Hofstede 4. Successful? 5. Company Structure 4. Conclusion and Implication 5. Job Distribution 6. References

Introduction P&G is a Fortune 500 American MNE that is the top world’s MNE that specializes in household and personal goods and is headquartered in Downtown Cincinnati, Ohio and manufactures a variety of consumer goods. In Fortune 600, P&G is ranked and listed as the top 6 of the Most Admired Companies in 2010. It is also credited with many business innovations like brand management and soap opera. P&G manufactures a wide range of consumers’ goods.

History The founding fathers of P&G are William Proctor and James Gamble. William Proctor is an England immigrant who works as a candle maker, settled in Cincinnati and later married Elizabeth Norris. James Gamble is an Ireland immigrant who works as a soap maker, settled in Cincinnati and married Elizabeth’s sister, Olivia Norris. Proctor’s and Gamble’s father-in-law, Alexander Norris, gathered both of his son-in-laws and suggested to them to partner up to open a company, and so P&G was born in the Halloween day of 1937.

Timeline
|Timeline |Events |
|October 31, 1837 |P&G was born as a result of the suggestion from Alexander Norris, the father-in-law |
|1858-1859 |P&G sales reached $1 million while


References: 1. http://www.wikinvest.com/stock/Procter_%26_Gamble_Company_%28PG%29 2. http://en.wikipedia.org/wiki/Procter_%26_Gamble 3. http://www.pg.com.cn/job/Overview/Introduction.aspx 4. http://www.pg.com/en_US/company/purpose_people/index.shtml 5. http://www.scienceinthebox.com/en_UK/main/index_en.html
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