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m commerce
MOBILE COMMERCE
BUSINESS ENTREPRENEURSHIP AND MANAGEMENT

Abstract






In this project we aim to know the viewpoints of banks and its customers regarding the mobile banking services offered by the banks.
We recorded the viewpoints of banks and its customers through the medium of a questionnaire filled by banks and various individuals using mobile banking services.
Mobile banking services are being offered by all the banks these days and people do opt for such services as they are easy to use and one doesn’t have to visit the bank every time.

Acknowledgements




We would like to thank our Business,
Entrepreneurship and Management subject teacher
Mr. Amit Kumar, for giving us the opportunity to work on this project and gain knowledge about the mobile banking services being offered.
We would also like to thank the employees of various banks for their response to our questionnaire and also the various individuals which we reviewed for giving us time out of their busy schedules and giving us most satisfactory responses.

Objective


How is mobile banking services useful for banks and its customers.
Customers Point of View
 Bankers Point of View






Analyzing their views.
Concluding the results derived.

Procedure/Methodology




Prepare questionnaire and get it filled by customers and banks.
Key assumptions
All people use mobile banking services.
 All banks have mobile banking services.


What is Mobile Commerce?


Mobile Commerce is about the explosion of applications and services that are becoming accessible from internet enable mobile devices. It involves new technologies, services and business morals. It is quite different from traditional ecommerce. Mobile phones impose very different constraints than desktop computers.

Analysis






Customers Point of View
The analysis which we infer from the information collected from the people and the m-commerce

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