E. Coli Paper

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Research Paper on E.Coli

Paper Summary: This article is written about the issues regarding E.coli being found in meat that is being sold to consumers in stores nation wide. Each section looks at a different department and what efforts they are making to try and prevent further cases of E.coli in meat products.

Culprit in Article: the Company that is considered the culprit in this article and is the one who has been accused for the selling of the frozen hamburger that paralyzed Ms. Smith from the waist down was Cargill. Even though Cargill is one big company they sale meat products under fifteen different brands nation wide. Currently Cargill has made huge improvements is trying to make there meat packing facilities safer and cleaner throughout the whole meat packing process. Cargill has invested $930 million in research; technology and facility design and are the first U.S. beef processor to install high-pressure hide-washing equipment in all of our fed-cattle plants. They have also pioneered steam pasteurization technology, revolutionizing the way the beef industry battles E.coli 0157:H7.

Things Target should Consider: For target to start putting meat products on their shelves they have to really analyze the risk they are facing versus the profit the sales could produce. With all the cases of E.coli being traced back to the meat supplies and the distributors target could possible face future lawsuits from consumers who get sick from buying their meat products. For target to start carrying meat in their stores they would have to renovate most of their buildings to accompany a meat department along with the training and hiring of certified employees to operate the facilities. Considering the name that target has already established a name for itself that is known and trusted by many, taking on a new product like meat that could be very successful or could fail completely in their market environment is a huge risk especially with the liability that...
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