E-Business Project Proposal

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ELECTRONIC BUSINESS
BEB3014
HASMIDA BINTI JAMALUDDIN

Recycle-R Business Plan
DANIAL ASHRAFF BIN NOOR KAMAR| 1081106082|
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COVER LETTER

Ref: MMU/FBL/BIT3024/ (1081106082)
Date: 27/6/2012

Mrs. Hasmida Jamaluddin ,
Multimedia University,
Jalan Ayer Keroh Lama,
75450 Bukit Beruang,
 Melaka, Malaysia. 

Dear Madam,
Recycle-R Sdn. Bhd. Business Plan
I refer to the above matter. I am very pleased to enclose my business plan for Recycle-R Incorporated. In the business plan, you will find a wealth of information about my business, a thorough assessment of opportunities in the marketplace, and a detailed plan for seizing them. I look forward to the possibility of working with my partners to make Recycle-R Incorporated. a success in the coming months and years. I am eager to hear your comments and answer any questions you may have. Thank you for your time and attention. Thank you.

Yours faithfully,

…………………………….
(DANIAL ASHRAFF BIN NOOR KAMAR)
Content
Title| Page Number|
EXECUTIVE SUMMARY| 5|
INTRODUCTION TO THE COMPANY| |
* Company Background| 6|
* Business Intent| 6|
* Growth Strategies| 7|
1. Financial Strategies| 7|
2. Technology and Product Development Strategies| 8|
3. Marketing Strategies to increase market or mind share| 8| * Target Markets| 8|
* Revenue Model| 8|
* Operational Setup| 9|
* Long Term Goals of company| 9|
* Competitors Information| 9|
* Strength & Weaknesses or SWOT| 10|
* Vision and Mission| 10|
EMPLOYMENT OF KNOWLEDGE WORKERS| |
* Management Team| 11-12|
* Organizational Chart| 13|
* Human Resource Plan| 14|
PRODUCT OR SERVICE DEVELOPMENT| |
* Product / Service / Technology Overview| 15|
* Research and Development (R&D)| 15|
* Benefits & Customer Value| 15|
MARKETING PROGRAMS| |
* Marketing Overview| 16|
* Marketing Programs| 17-19|
FINANCIAL PROJECTIONS| |
* Financial Overview| 20-21|
* Financial Qs to consider| 22-23|
CONCLUSION| 24|
REFERENCES| 25|
APPENDICES| 26-28|
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Executive Summary

The recycling industry is one of the growing business segments in the world. The current growth rate shows that there is a strong demand for companies that provides all kinds of recycling services especially in an environment where the prices for raw materials increase. In contrast with other businesses, the recycling business has low risks because of the low required investments in the start-up phase. Our company, which is named Recycle-R, is a recycling company that offers a unique approach towards a green-minded environment and society. Basically we are not an ordinary company where we take unwanted goods and turn them into something useful in our daily life. Furthermore, we provide services that include providing bins for the society to recycle their unwanted things, collecting the bins and bringing them to our shop to develop new and improve products to be re-sold.

Introduction to the company
Company background
Recycle-R, the name of the company itself reflects the key towards the main goals of the organization. The –R represents three categories which are Recycle, Reuse and Reduce. In this era of green technology, people are encouraged to live in an eco-friendly lifestyle. This company was built through the means of a partnership between the Boards of directors. This company is established based on the idea from Mr. Danial Ashraff and the other members of the team. Recycle-R will be located in Subang Jaya, Selangor. As for now, we only plan to have one branch and are expecting to expand more branches around Malaysia if our business is proved to be successful. An initial investment amount of RM 200,000 to RM 400,000 is required which will allow the operation of the business with 4...
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