New World Development
The performance of a wide range of business activities directed at satisfying needs and wants through the exchange process. Theodore Levitt argued that world markets were becoming increasingly similar making it unnecessary to localize the marketing mix. Levitt’s theory has become a lightning rod in the debate about globalization. Most experts believe that cultural and economic differences among nations act as a major brake on any trend toward global consumer tastes and preferences. Trade barriers and differences in product and technical standards also limit the ability of firms to sell a standardized product to a global market. Nowadays, people use more private car, which leads to more cars on the road, heavy traffic jam and air pollution. These problems always happen especially in the cities. I agree with the way to solve this problem by encourage people to use public transportation instead of using private cars because it is the best and easy way that people can do.
Using public transportation saves a lot of money. Firstly, people do not have to buy their own cars. When it comes to prices, the fare for buses or taxis are cheaper than private cars when compared bus fare to the oil price. Accordingly, people do not have to spend lots of money on gas that they have to fill the tank. Also, they do not have to find a place for parking as well.
Moreover, using less private cars saves environment and people’s health as well. It causes less air pollution because carbon dioxide that released from cars is decreased. As all people know that carbon dioxide can harm people’s health, if less carbon dioxide release to the environment, people do not have to breathe polluted air inevitably. Furthermore, there will have no heavy traffic jam because people use more public transportation.
Even though it is a waste of time that people have to wait for a buses, taxis, subway or sky train, it will not take people a long time to reach their...
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