Volkswagen Smart Objectives

Topics: Volkswagen Group, Volkswagen, Automotive industry Pages: 5 (1896 words) Published: September 12, 2010
Each student has to research and analyse into the allotted company particularly with reference to : Introduction to company & Industry, its business, Products /services/brands offered, Mission, Vision, SMART objectives, weekly share price movements since 1st march 2010, its key financial results, Core competency ,main global competitors with their market share. ( word limit 400 words) .

Also , Every student has to present ones work in class for two minutes using PPT slides. this will be on the class-day of the week of submission , Note: Each of you MUST refer at least 10 sources.,and use Harvard referencing .

Please upload your work here ( word file of 400 words) : Use file name as 'youname_Company_Taskweek1' eg SumeshDadwal_TescoTaskweek1' Motor vehicles and parts. Company Volkswagen.
Group portrait.
The Volkswagen Group in summaryThe Volkswagen Group with its headquarters in Wolfsburg is one of the world’s leading automobile manufacturers and the largest carmaker in Europe. In 2007, the Group increased the number of vehicles delivered to customers to 6.189 million (2006: 5.734 million), corresponding to a 9.8 percent share of the world passenger car market. The Group operates 48 production plants in thirteen European countries and a further six countries in the Americas, Asia and Africa. Around the world, more than 360,000 employees produce almost 25,400 vehicles or are involved in vehicle-related services each working day. The Volkswagen Group sells its vehicles in more than 150 countries. The Group is made up of nine brands from seven European countries: Volkswagen, Audi, Bentley, Bugatti, Lamborghini, SEAT, Skoda, Scania and Volkswagen Commercial Vehicles.

The product range extends from low-consumption small cars to luxury class vehicles. In the commercial vehicle sector, the product offering spans pick ups, busses and heavy trucks.

It is the goal of the Group to offer attractive, safe and environmentally sound vehicles which are competitive on an increasingly tough market and which set world standards in their respective classes. The Group consists of eight brands: Volkswagen, Audi, Bentley, Bugatti, Lamborghini, SEAT, Skoda and Volkswagen Commercial Vehicles. Our missionVW Autoeuropa strives for excellence in the manufacture of high quality cars in Portugal, and is perfectly aware of the fact that success, in an ever increasingly competitive market, depends on this philosophy. What we demand from ourselves, reflects this challenge: integrity, respect for people and their abilities, excellent teamwork, responsibility and autonomy, leadership skills, excellent professional qualifications, and the commitment to attain a common goal. |  |  At all levels and in all areas, we are organised in work groups, in which everyone's ideas are contribute to the continuous search for the best solutions for the proposed objectives.  | We firmly believe in personal and professional development. Therefore, we conceived the Personal Development and Career Plan, that allows us to identify and implement concrete measures suited to the development of each individual. This approach has led, for example, to a considerable investment in professional training. |  Your future in constant training!

In order to meet the needs of an industry under constant evolution, VW Autoeuropa has a basic philosophy of continuous training. In our Training Centre we provide our employees with the know-how they need to develop their skills. Our constant development of an always increasing specialised labour force is aimed at obtaining a product that is 'Best in Class'.  The employees of VW Autoeuropa breathe life into our vision and mission. While working with us, you will be in touch with a motivated and extremely competitive team, which will share its know how and experience with you. In exchange, you will see your efforts valued. |  |  While...
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