Volkswagen company profile
MISSION STATEMENT:
Our goal as a company is to offer not only a wide variety of vehicles to our customers but also to make them the best in their class by exceeding our competitor’s image. We have three different customer groups we try to satisfy: young single adults (18-34), families, and adults with retirees (50+).
Along with exceeding our expectations from our customers, we want to build a stronger company for our future and better our stockholders investment. We will produce our vehicles with safety, reliability, efficiency, speed, operating ease and environmentalism in mind. Volkswagen’s extensive activities present people with attractive and innovative options for individual mobility in the future (Volkswagen 2011m).
We are committed to becoming a world leader and will achieve this by using intelligent innovations and technologies, while at the same time delivering customer satisfaction and quality (Volkswagen 2011m). We will consistently research upcoming technology as well as social trends so that we will be able to serve our customer’s exactly what they want, how they want it, and when they want it. Volkswagen will strive to promote, produce and sell its vehicles and services in all of our car brands throughout the world. By doing so, we are in hopes of becoming the largest and the best car manufacturer in the world. We will build factories all over the world for local markets and support the local economies of each location through our factories and plants. We will have a stronghold in Germany, Slovakia, China, India, Indonesia, Russia, Brazil, Argentina, Portugal, Spain, Poland, Mexico, Bosnia and the United States. We will continue to grow and expand into other nations. We will continue to introduce our brand of vehicles into new nations and grow from our current level of 150 countries. We will become a worldwide-recognized brand and support the local economies in every way possible. Essentially, we will cover the globe (Volkswagen, 2011a),
Our goal as a company is to offer not only a wide variety of vehicles to our customers but also to make them the best in their class by exceeding our competitor’s image. We have three different customer groups we try to satisfy: young single adults (18-34), families, and adults with retirees (50+).
Along with exceeding our expectations from our customers, we want to build a stronger company for our future and better our stockholders investment. We will produce our vehicles with safety, reliability, efficiency, speed, operating ease and environmentalism in mind. Volkswagen’s extensive activities present people with attractive and innovative options for individual mobility in the future (Volkswagen 2011m).
We are committed to becoming a world leader and will achieve this by using intelligent innovations and technologies, while at the same time delivering customer satisfaction and quality (Volkswagen 2011m). We will consistently research upcoming technology as well as social trends so that we will be able to serve our customer’s exactly what they want, how they want it, and when they want it. Volkswagen will strive to promote, produce and sell its vehicles and services in all of our car brands throughout the world. By doing so, we are in hopes of becoming the largest and the best car manufacturer in the world. We will build factories all over the world for local markets and support the local economies of each location through our factories and plants. We will have a stronghold in Germany, Slovakia, China, India, Indonesia, Russia, Brazil, Argentina, Portugal, Spain, Poland, Mexico, Bosnia and the United States. We will continue to grow and expand into other nations. We will continue to introduce our brand of vehicles into new nations and grow from our current level of 150 countries. We will become a worldwide-recognized brand and support the local economies in every way possible. Essentially, we will cover the globe (Volkswagen, 2011a),
References: http://www.volkswagenag.com/content/vwcorp/info_center/en/publications/2014/03/Y_2013_e.bin.html/binarystorageitem/file/GB+2013_e.pdfhttps://www.google.co.in/url?sa=t&rct=j&q=&esrc=s&source=web&cd=3&cad=rja&uact=8&ved=0CCoQFjAC&url=http%3A%2F%2Fwww.volkswagenag.com%2Fvwag%2Fvwcorp%2Fcontent%2Fen%2Finvestor_relations.html&ei=o64GVOPhCtOxuASR04GQDg&usg=AFQjCNEMSeos6BAf8wbmBQxjFOmYfyyOZA&bvm=bv.74115972,d.c2Ehttp://en.wikipedia.org/wiki/Volkswagenhttps://www.google.co.in/search?q=volkswagen&biw=1821&bih=832&source=univ&tbm=nws&tbo=u&sa=X&ei=BsIGVInLIYawuAS6woDABA&ved=0CDYQqAIhttps://www.google.co.in/url?sa=t&rct=j&q=&esrc=s&source=web&cd=5&cad=rja&uact=8&ved=0CE4QFjAE&url=http%3A%2F%2Fwww.carwale.com%2Fvolkswagen-cars%2F&ei=BsIGVInLIYawuAS6woDABA&usg=AFQjCNHb98FBDa88h6Z9TYMOrGYfd5HShw&bvm=bv.74115972,d.c2Ehttp://www.volkswagenag.com/content/vwcorp/content/en/homepage.htmlhttp://www.volkswagenag.com/content/vwcorp/content/en/brands_and_products.htmlhttp://www.volkswagenag.com/content/vwcorp/content/en/innovation.htmlhttp://www.volkswagenag.com/content/vwcorp/content/en/sustainability_and_responsibility.htmlhttp://www.volkswagenag.com/content/vwcorp/content/en/investor_relations.htmlhttp://www.volkswagen.co.in/en/2014-forms/jetta.html?utm_source=google&utm_medium=search&utm_term=mediacom_101&utm_content=text_ads&utm_campaign=volkswagen_jetta_depreciation_sep14http://www.volkswagenag.com/content/vwcorp/info_center/en/publications/2014/03/FS_AG_AR_2013.bin.html/binarystorageitem/file/ar_2013_vwfsag_e2_f_sec.pdf