Visual Communication

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Faith and Visual Communication 1

Faith and Visual Communication
Ruth Garcia
Frank Huber

Faith and Visual Communication 2

Faith plays an integral part in humanity as it is what encourages us to improve the physical, spiritual, medical and economic conditions we face as humans. Faith influences our lives in more ways than we think. It makes up our character on a personal and social level as we relate to one another. Faith in practice is a powerful tool because it is a conscious act of the mind, heart and body to be in a state of expectancy. On a personal level I am in a state of expectancy of the living God the creator of this world. Faith by definition is the “ability to have confidence or trust in a person or thing” (Faith define faith). This ability to trust in a person or thing is what entices us to improve our physical, spiritual, medical and economic conditions. Faith can be visually communicated thru the use of signs, symbol, graphs, cartoons and images.

“We live in a world of things seen, a world that is visual, and we expend much of our physical and emotional energy on the act of seeing” (Berger A. A., 2008). Signs and symbols are a form of communication that conveys a message without the use of words. Faith signs and symbols ties one to their beliefs. We all make and use signs and symbols because it suits our visual nature to make sense of the world we live in. It is effective in that they need no words and yet gives information. The symbol of the cross has a great meaning to me as it serves to remind me of the sacrifice Jesus made on the cross to save man from their sins. Visual persuasion is described as a method that connects what we see to how we feel. “Real-world vision is intimately connected with Faith and Visual Communication 3

emotion, which in turn, is tied to our functional needs as biological and social creatures” (Berger, A.A.2008).
Graphs and charts are often utilized in newspapers, magazines,...
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