Virobuster
European Entrepreneurship Case Study Resource Centre Sponsored by the European Commission for Industry & Enterprise under CIP (Competitiveness and Innovation framework Programme 2007 – 2013) Project Code: ENT/CIP/09/E/N02S001 2011
Virobuster (The Netherlands)
Paula Englis Berry College Marianne van der Steen University of Twente / NIKOS Rainer Harms University of Twente / NIKOS Rickie A Moore EM Lyon Business School
This case has been prepared as a basis for class discussion rather than to illustrate either the effective or ineffective handing of a business / administrative situation. You are free: to copy, distribute, display, and perform the work to make derivative works Under the following conditions: Attribution. You must give the original author credit. Non-Commercial. You may not use this work for commercial purposes. Share Alike. If you alter, transform, or build upon this work, you may distribute the resulting work only under a license identical to this one. For any reuse or distribution, you must make clear to others the license terms of this work. Any of these conditions can be waived if you get permission from the author(s).
VIROBUSTER
Introduction Herbert Silderhuis drove slowly from Enschede city center on his way to his office, deeply lost in thought. It was early March 2009 and although the work week was nearly over, he was thinking about the local newspaper article that he had read that morning - “Immediate Closure of Hospitals in Enschede and Hengelo due to Deadly Virus”. The story was the talk of the town during lunch hour with people wondering how this could happen to their local hospital? Herbert was a scientist and a serial entrepreneur and so he was intrigued by the question: how could people avoid this type of disaster happening again in the future? Over three decades he had launched five companies, all of whom specialized in a different aspect of health hygiene and had been successful in the hospital sector. Throughout
Virobuster (The Netherlands)
Paula Englis Berry College Marianne van der Steen University of Twente / NIKOS Rainer Harms University of Twente / NIKOS Rickie A Moore EM Lyon Business School
This case has been prepared as a basis for class discussion rather than to illustrate either the effective or ineffective handing of a business / administrative situation. You are free: to copy, distribute, display, and perform the work to make derivative works Under the following conditions: Attribution. You must give the original author credit. Non-Commercial. You may not use this work for commercial purposes. Share Alike. If you alter, transform, or build upon this work, you may distribute the resulting work only under a license identical to this one. For any reuse or distribution, you must make clear to others the license terms of this work. Any of these conditions can be waived if you get permission from the author(s).
VIROBUSTER
Introduction Herbert Silderhuis drove slowly from Enschede city center on his way to his office, deeply lost in thought. It was early March 2009 and although the work week was nearly over, he was thinking about the local newspaper article that he had read that morning - “Immediate Closure of Hospitals in Enschede and Hengelo due to Deadly Virus”. The story was the talk of the town during lunch hour with people wondering how this could happen to their local hospital? Herbert was a scientist and a serial entrepreneur and so he was intrigued by the question: how could people avoid this type of disaster happening again in the future? Over three decades he had launched five companies, all of whom specialized in a different aspect of health hygiene and had been successful in the hospital sector. Throughout