Virgin Media Inc vs Bt Group Plc

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Virgin Media Inc. versus BT Group PLC

Table of Contents
Page No
1. Terms of Reference………………………………………………………………3

2. Procedure…………………………………………………………………………….3

3. Introduction………………………………………………………………………….3

4. Findings………………………………………………………………………………..4 5.1. Profitability Ratios…………………………………………………………………………………….4 5.2. Efficiency Ratio………………………………………………………….................................5 5.3. Liquidity Ratio…………………………………………………………..………………………………5 5.4. Gearing Ratio…………………………………………………………………………………………….5 5.5. Investors Ratios…………………………………………………………………………………………5

5. Conclusion……………………………………………………………………………6

6. Recommendations……………………………………………………………….6

7. References…………………………………………………………………………..7

8. Appendix……………………………………………………………………………..7

1. Terms of Reference
This report is written and created by our group on the performance and financial position of Virgin Media Inc. and BT Group PLC. The purpose of the report is to compare internal performance of Virgin Media Inc. in 2010 and external comparison with its main competitor in the industry BT Group PLC in 2011 and to give recommendations on how Virgin Media Inc. can improve its performance in the future.

2. Procedure
This Accounting report was created by us and all the information was obtained through reliable sources such as Reuters UK, Share Prices websites, Virgin Media and BT Group official websites. All researches were conducted by each member individually and obtained information was combined to produce a successful report. Analysis tool such as SWOT analysis was used in our project to focus more on business perspectives.

3. Introduction
Virgin Media Inc. is a provider of entertainment and communications services in the UK. It offers quad-play broadband internet, television, mobile telephony and fixed line telephony services. The company primarily operates in the UK. It is headquartered in New York City, New York and employed about 12,689 people, of which 11,450 were full time employees as of December 31, 2011. The company operates through two segments: consumer and business. The consumer segment distributes television programming over cable network and is engaged in the provision of broadband and fixed line telephone services to residential consumers, both on and off cable network. This segment also includes the mobile telephony and mobile broadband operations, provided through third party mobile networks. The company provides cable broadband internet, television and fixed line telephone services under the Virgin Media brand to residential customers in the UK. As of FY2011, Virgin Media provided cable broadband services to 4 million subscribers. The business segment, managed through Virgin Media Business, offers a portfolio of voice, data and internet solutions to commercial and public sector organizations in the UK, ranging from analog telephony to managed data networks and applications. Through Virgin Media Business, the company provides services to 50,000 businesses in the UK and over 250 public sector organizations. It also supplies communications services to three quarters of the UK's health and emergency services providers and nearly one half of the UK police forces. BT Group PLC is a communication services provider selling products and services to consumers, small and medium sized enterprises (SMEs) and the public sector. The company primarily operates in the UK, Europe, Middle East and Africa, Americas and Asia Pacific. BT is headquartered in London, the UK and employed 92,600 people as of March 31, 2011. BT Group PLC is engaged in the provision of fixed telephony lines and calls, broadband, mobile and television (TV) products and services as well as managed networked information technology (IT) services. The company caters to the customers in the UK and 170 other countries across the Europe, Middle East and Africa, Americas and Asia Pacific. BT's customers comprise...
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