1. What is the purpose of the website?
This is important; if the purpose is clear then this question will be easy. If a website’s purpose is unclear then the website is poorly designed and thought out. Users will not stick around because their purpose of visiting the site will be unclear and confusing. When the purpose of a site is clear users visit it for a reason and come back for that reason. 2. Is the intended audience clear?
The audience of a website can be select or wide, just like any advertisement or TV show. The successful TV shows and successful marketing campaigns aim for a target audience, this has proven to have greater success and create more income. The intended audience for a website should also be clear, a hunting website should be themed as such just like a wedding website will be themed and aimed for that audience. This keeps people around the audience you want is more likely to spend money when they visit a site aimed at them. 3. Is the websites color scheme consistent?
Color schemes of a website are very important; they need to remain consistent in which ever type of scheme has been chosen for the website. When a user visits a website and the colors clash it can be very displeasing to the eye if the user realizes it or not. Often users stick around to pleasantly colored website and are more attracted to them than if the colors do not match or are inconsistent throughout the whole site. 4. Are the fonts easy to read?
Fonts can have a devastating effect if they are hard to read, too large or too small for the website. The font should fit the site and not be overwhelming to the user. 5. Is the content meaningful?
The content of the website should be meaningful, a user visits the site for a reason and you don’t want them to leave disappointed. There should be enough of it and it should be relevant to the website. 6. Is the content...
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