UNIQLO Japan Operations
UNIQLO Operations
Fashionable and high-quality clothes that anyone can wear anywhere, any time – that’s what UNIQLO is all about. Our global operating systems weave together all processes from product design to final sales, including global R&D, procurement of world-class quality materials, production focused in China, and the operation of 790 stores around the globe. This seamless system allows UNIQLO to consistently offer its customers high-quality products at reasonable prices.
UNIQLO Japan b UNIQLO CO., LTD.
UNIQLO Operations
UNIQLO International b UNIQLO(U.K.)LTD. b FAST RETAILING(CHINA)TRADING CO., LTD. b UNIQLO USA, Inc. b FRL Korea Co., Ltd. b UNIQLO HONG KONG, LIMITED b UNIQLO FRANCE S.A.S.
b CABIN CO., LTD.
b G.U. CO., LTD.
Japan Apparel Operations b ONEZONE CORPORATION
b VIEWCOMPANY CO.,LTD. (Listed on JASDAQ Securities Exchange, equity-method affiliate)
b Créations Nelson S.A.S.
Global Brand Operations
b PETIT VEHICULE S.A.S.
b LINK THEORY HOLDINGS CO.,LTD. (Listed on TSE Mothers, equity-method affiliate)
FAST RETAILING ANNUAL REPORT 2007
11
UNIQLO Japan Operations
To a New Stage: “Clothes that Make News”
Most of our customers already have plenty of clothes. For them to purchase new clothes, there must be some new value added in design and/or function; we could call them “clothes with some news value.” To communicate the true value of our products to customers, we have to change all aspects of the shopping experience, including store design, the sales floor, lineup of products, and our service. Our large-format store strategy is part of this change and a process for taking UNIQLO to a new stage. In our large-format Naoki Otoma
Senior Vice President and COO, UNIQLO CO., LTD.
stores, it is important for us to raise the skills of each staff member to provide customer services that enhance the display and raise the level of customer satisfaction. We aim to communicate the features of our products, offer
Fashionable and high-quality clothes that anyone can wear anywhere, any time – that’s what UNIQLO is all about. Our global operating systems weave together all processes from product design to final sales, including global R&D, procurement of world-class quality materials, production focused in China, and the operation of 790 stores around the globe. This seamless system allows UNIQLO to consistently offer its customers high-quality products at reasonable prices.
UNIQLO Japan b UNIQLO CO., LTD.
UNIQLO Operations
UNIQLO International b UNIQLO(U.K.)LTD. b FAST RETAILING(CHINA)TRADING CO., LTD. b UNIQLO USA, Inc. b FRL Korea Co., Ltd. b UNIQLO HONG KONG, LIMITED b UNIQLO FRANCE S.A.S.
b CABIN CO., LTD.
b G.U. CO., LTD.
Japan Apparel Operations b ONEZONE CORPORATION
b VIEWCOMPANY CO.,LTD. (Listed on JASDAQ Securities Exchange, equity-method affiliate)
b Créations Nelson S.A.S.
Global Brand Operations
b PETIT VEHICULE S.A.S.
b LINK THEORY HOLDINGS CO.,LTD. (Listed on TSE Mothers, equity-method affiliate)
FAST RETAILING ANNUAL REPORT 2007
11
UNIQLO Japan Operations
To a New Stage: “Clothes that Make News”
Most of our customers already have plenty of clothes. For them to purchase new clothes, there must be some new value added in design and/or function; we could call them “clothes with some news value.” To communicate the true value of our products to customers, we have to change all aspects of the shopping experience, including store design, the sales floor, lineup of products, and our service. Our large-format store strategy is part of this change and a process for taking UNIQLO to a new stage. In our large-format Naoki Otoma
Senior Vice President and COO, UNIQLO CO., LTD.
stores, it is important for us to raise the skills of each staff member to provide customer services that enhance the display and raise the level of customer satisfaction. We aim to communicate the features of our products, offer