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Unethical Practices by Pepsi and Coca Cola

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Unethical Practices by Pepsi and Coca Cola
UNETHICAL PRACTICES BY COCA COLA AND PEPSI

INTRODUCATION:
AUTHORIZATION:
This report is being submitted to DR. Muhammad Khalili, Professor of business ethics, University of Wollongong in Dubai. The topic of the report is unethical issues of coca cola in comparison with Pepsi. Purpose of the Report:
In today’s competitive world, many organizations are practicing unethical practices to increase their productivity and profit without caring for the consequences of their actions.
In order to stay ahead of their competitors many organization overlook the moral and ethical aspects of their actions and their main focus remains on increasing profit and getting competitive advantage.
Furthermore, if when we consider our company coca cola, on the basis of its involvement in unethical practices, coca cola has been involved in many unethical practices like child labor and use of pesticides in their beverages over the years. This report will evaluate the unethical practices by coca cola and will suggest coca cola to improve their behavior as for as ethical practices are concern.
PREVIEW:
This report starts with the introduction of the chosen company (coca cola) and then it goes to several unethical practices, the company is involved in. then the company is compared with their arch rival and competitors Pepsi and then the report is concluded with the conclusion and recommendations.
HISTORY OF COCA COLA:
Coca cola was established by john Pemberton. The story of coca cola is very interesting. John Pemberton stimulated caramel colored liquid and took it to a pharmacy and added carbonated water in it, and the sample was very appreciated by the people who tasted it. After watching the response of the people the pharmacy put the drink on sale for five cents. They named the drink as coca cola and they were able to sell only 9 glasses of coca cola per day in early days of coca cola.(coca-cola.com,2010)
In 1891 a businessmen Griggs Candler bought coca cola rights for just $2300.

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