Ulta Beauty
Executive Summary
The following paper is about a company that is at the top level of their industry in selling their products and services. The background of this company describes about what kind of company this is and the types of products and services it provides to their customers. This section also includes the recent performance of this company and the varying aspects of what their target customers and whose is the competition.
This beauty retail store SWOT Analysis includes several strengths and weakness that it has currently developed in its structure. However, there are a few opportunities that this company should take advantage to seize the moment and there are a few threats in which they should find new ways to overcome and eliminate.
The Alternative section is about two different alternative strategies that I have come up for the company. The first alternative is a simple change in the organizations structure pertaining to functional activities. The second alternative involves a drastic change on how the company operates in which they should manufacture their own product lines. The Choice section is why I choose one of the alternatives and gave reasons on how come it was rejected. I justified by rejection by going back to the SWOT analysis.
The implementation section is about the structure I proposed for my company. Include in this was how this company implements their control systems throughout the organization. Last was the organizational culture of this company. Every organizational culture is unique to their own way on how they operate their employees and company.
Background
Ulta Salon, Cosmetics & Fragrance Inc. is a beauty retail store that I’m going to do research on how the company operates. This background paper is going to include four topics that are Company, Recent Performance, Customers, and Competitors. These topics should give you an idea on how successful this company has been in our recent economic hard
The following paper is about a company that is at the top level of their industry in selling their products and services. The background of this company describes about what kind of company this is and the types of products and services it provides to their customers. This section also includes the recent performance of this company and the varying aspects of what their target customers and whose is the competition.
This beauty retail store SWOT Analysis includes several strengths and weakness that it has currently developed in its structure. However, there are a few opportunities that this company should take advantage to seize the moment and there are a few threats in which they should find new ways to overcome and eliminate.
The Alternative section is about two different alternative strategies that I have come up for the company. The first alternative is a simple change in the organizations structure pertaining to functional activities. The second alternative involves a drastic change on how the company operates in which they should manufacture their own product lines. The Choice section is why I choose one of the alternatives and gave reasons on how come it was rejected. I justified by rejection by going back to the SWOT analysis.
The implementation section is about the structure I proposed for my company. Include in this was how this company implements their control systems throughout the organization. Last was the organizational culture of this company. Every organizational culture is unique to their own way on how they operate their employees and company.
Background
Ulta Salon, Cosmetics & Fragrance Inc. is a beauty retail store that I’m going to do research on how the company operates. This background paper is going to include four topics that are Company, Recent Performance, Customers, and Competitors. These topics should give you an idea on how successful this company has been in our recent economic hard