Trung Nguyen Internation Business
Group: 2
Team: Baby Bamboo
International Business Plan
RMIT International University Vietnam
Bachelor of Commerce Program
ASSIGNMENT COVER PAGE
Your assessment will not be accepted unless all fields below are completed Subject Code: | BUSM3311 | Subject Name: | INTERNATIONAL MANAGEMENT | Location where you study: | RMIT Vietnam – City Campus | Title of Assignment: | INTERNATIONAL BUSINESS PLAN | File(s) Submitted | BUSM3311_G2_Team: Baby Bamboo_International_Business_Plan.docx | Student name: | Tran Hong TriNguyen Van ThanhBui Thi Xuan MaiLe Xuan PhongPhan Hong An | Student Number: | S3246017S3245939S3258207S3220673S3256179 | Student Email Address: | s3246017@rmit.edu.vns3245939@rmit.edu.vns3258207@rmit.edu.vns3220673@rmit.edu.vns3256179@rmit.edu.vn | Learning Facilitator in charge: | PETER TRAN | Assignment due date: | | Date of Submission: | | Late Submission Approval | NA | Number of pages including this one: | 100 Pages | Word Count:(Main Content) | 20,000 words |
Executive Summary
In Vietnam market – home market of Trung Nguyen, currently, Trung Nguyen is the largest Vietnamese coffee company with many delicious and well-known types of coffee such as Chon Coffee, Mocha or G7 which make customers “be addicted to” and attract more and more foreign tastes. Besides, Vietnamese coffee is the famous one in all around the world. Thus, Trung Nguyen has exported its products to many countries in over the world such as Cambodia, Laos and American in term of globalizing its products as well as Trung Nguyen’s business. Moreover, as we researched, Romania seems to be a potential market for Trung Nguyen’s product to establish and develop. This paper is the business plan for Trung Nguyen Company while considering and analyzing many important issues and aspects about globalizing to enter into a new market in a new country - Romania.
At first, the report will provides an overview of the country-Romania in term of
Team: Baby Bamboo
International Business Plan
RMIT International University Vietnam
Bachelor of Commerce Program
ASSIGNMENT COVER PAGE
Your assessment will not be accepted unless all fields below are completed Subject Code: | BUSM3311 | Subject Name: | INTERNATIONAL MANAGEMENT | Location where you study: | RMIT Vietnam – City Campus | Title of Assignment: | INTERNATIONAL BUSINESS PLAN | File(s) Submitted | BUSM3311_G2_Team: Baby Bamboo_International_Business_Plan.docx | Student name: | Tran Hong TriNguyen Van ThanhBui Thi Xuan MaiLe Xuan PhongPhan Hong An | Student Number: | S3246017S3245939S3258207S3220673S3256179 | Student Email Address: | s3246017@rmit.edu.vns3245939@rmit.edu.vns3258207@rmit.edu.vns3220673@rmit.edu.vns3256179@rmit.edu.vn | Learning Facilitator in charge: | PETER TRAN | Assignment due date: | | Date of Submission: | | Late Submission Approval | NA | Number of pages including this one: | 100 Pages | Word Count:(Main Content) | 20,000 words |
Executive Summary
In Vietnam market – home market of Trung Nguyen, currently, Trung Nguyen is the largest Vietnamese coffee company with many delicious and well-known types of coffee such as Chon Coffee, Mocha or G7 which make customers “be addicted to” and attract more and more foreign tastes. Besides, Vietnamese coffee is the famous one in all around the world. Thus, Trung Nguyen has exported its products to many countries in over the world such as Cambodia, Laos and American in term of globalizing its products as well as Trung Nguyen’s business. Moreover, as we researched, Romania seems to be a potential market for Trung Nguyen’s product to establish and develop. This paper is the business plan for Trung Nguyen Company while considering and analyzing many important issues and aspects about globalizing to enter into a new market in a new country - Romania.
At first, the report will provides an overview of the country-Romania in term of