The TOWS Matrix: Putting a SWOT Analysis into Action


Shawn Kendrick, VolunteerHub.comLast month's article concentrated on utilizing a SWOT analysis to identify your organization's strengths and weaknesses. Now that you've done this, you may be wondering what to do with the information. This is where the TOWS matrix becomes a useful tool. It is a simple but effective way to brainstorm specific strategies to address the results of your initial SWOT investigation. Below we'll give you an overview on the basics of utilizing this exercise in a volunteer management context.You've probably noticed that TOWS is simply SWOT spelled backwards. Remember from our last article that these letters are just an acronym for Strengths, Weaknesses, Opportunities, and Threats. For the TOWS matrix, simply create a chart where your internal pieces (Strengths and Weaknesses) intersect with the external aspects (Opportunities and Threats). The graph below shows an example of how your table should look. . Opportunities (external) Threats (external) . Opportunity 1 Threat 1
. Opportunity 2 Threat 2
Strengths (internal) SO Strategies ST Strategies
Strength 1 SO Strategy 1 ST Strategy 1
Strength 2 SO Strategy 2 ST Strategy 2
Weaknesses (internal) WO Strategies WT Strategies
Weakness 1 WO Strategy 1 WT Strategy 1
Weakness 2 WO Strategy 2 WT Strategy 2
Weakness 3 WO Strategy 3 Remember, you don't have to fill every box but you should at least give it some thought! Now that your matrix has been created, it’s time to put your brain to work and come up with some strategies. Remember, the point is to come up with many ideas for each box. Since you'll have lots of strengths, opportunities, etc. listed, there's plenty of fodder to come up with multiple solutions. Here is a more detailed description of each section.SO  Use internal strengths to capitalize on external opportunities. For example,...
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After obtaining knowledge from the Matrix, Plato's Allegory of the Cave or The Republic and the first Mediation from Descartes, I see that there are a few likenesses and contrasts. I would need to say that The Matrix and Plato's hole purposeful tale were more comparable because the individuals included in both stories, they existed in this present reality where they were being cheated about what the fact of the matter was. In the Matrix, once...
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Arduino 56x8 scrolling LED Matrix
Scrolls any message on up to seven (or more?) 8x8 LED matrices.
Adjust the bitmap array below to however many matrices you want to use.
You can start with as few as two.
The circuit:
* 1 8bit shift register (SN74HC595) to drive the rows of all displays.
* N power 8bit shift registers (TPIC6C595) to drive the columns (1 chip per display)
* N 8x8 LED matrix display (rows=Anodes, cold=cathodes)
* N * 8 470ohm...
...Postmodernism in The Matrix
Postmodern writing evolved around WWII in response to Modernism that dominated the 19th c. The two writing styles share many characteristics, but the defeated modernist wallows in his realizations whereas the postmodernist offers a light or hope in conclusion. There is still a sense of foreboding for the postmodernist concerning science and technology. However, they are able to forge past their distrust, accept it as a logical progression, and...
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Plato, Descartes, and The Matrix
Anthony Albizu
Phil 201
Liberty University
Coming to the realization that your entire life is all an illusion would be frightening, painful, and hard to believe. This is the main concept of the movie, The Matrix. The main character, Neo, is told that the world he has been living in is nothing more than a simulation controlled by a computer program. After being told this information, Neo, being apprehensive at...
...same argument as above, we see that: 5000(0.3) + 10, 000(0.8) = The number of people who don’t ride the bus next year. = b2 This system of equations is equivalent to the matrix equation: M x = b where 0.7 0.2 0.3 0.8 5000 10, 000 b1 b2
M= 5500
,x =
and b =
. For computing the result after 2 years, we just use the same matrix M , however we use b 9500 in place of x. Thus the distribution after 2 years is M b = M 2 x. In fact, after n years, the...
...be seen depicted throughout history in scifi movies. In the particular movie entitled, The Matrix, directed and written by brothers Laurence and Andrew Wachowski in 1999. This film shows a new form of technology, not only in through the plot but also its special affects and symbols. The upcoming millennium also marked a perfect time to release such a complex film for the public viewing pleasures. The Matrix takes place nearly century ahead in the future. The human...
...Eigenvectors and eigenvalues of a matrix
The eigenvectors of a square matrix are the nonzero vectors which, after being multiplied by the matrix, remain proportional to the original vector, i.e. any vector that satisfies the equation:
where is the matrix in question, is the eigenvector and is the associated eigenvalue.
As will become clear later on, eigenvectors are not unique in the sense that any eigenvector can be...
...The General Electric (GE) Market AttractivenessBusiness Position Matrix is one of the bestknown directional policy matrices, “which categorises business units into those with good prospects and those with less good prospects” (Johnson, Whittington & Scholes, 2011, p.252). The following two factors is the principal cause for the development of the GE Matrix. In the 20th century, since the blossoming of multiactivity enterprises, corporations have faced the...