Tourism Planning

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This report mainly deals with the basic tourism based concepts and theories relating the same to a case study. The authors starts with a brief introduction on the topic going on to explaining the various impacts that tourism has on the host destination. Socio-cultural, economic and environmental concerns are tackled. The author then presents a case study on Botswana elaborating on the various reasons why Botswana’s tourism industry is poised to take a positive turn. The report also deals with various instances of Botswana’s economy and how it has been impacted by inflow of tourism.

Tourism, impact of tourism, Botswana tourism, Economy Botswana, Environmental concerns.

The long-term sustainability of tourism rests on the ability of community leaders and tourism professionals to maximize its benefits and reduce its costs. This fact sheet tabulates 87 tourism impacts within seven categories and divides the sources of tourism impacts into tourist-based causes and destination-based causes. This information, which was distilled from recent tourism research, provides a framework for talks, directions, and expansion regarding tourism. Formally addressing the impacts of tourism facilitates planning that helps a society create a sustainable tourism industry. For decades tourism industry growth has been a major contributor to increased economic activity throughout the U.S. and the world. It has created jobs in both large and small communities and is a major industry in many places. It is the dominant economic activity in some communities. Yet, the impacts of tourism to a community are not widely understood – even where tourism is growing dramatically and should be of the greatest interest or concern. Most people think of tourism in terms of economic impacts, jobs, and taxes. However, the range of impacts from tourism is broad and often influences areas beyond those commonly associated with tourism. Leaders as well as residents who understand the potential impacts of tourism can integrate this industry into their community in the most positive way. Tourism needs to be championed at the highest level if its potential is to be fully realized, with the country’s leaders taking every opportunity to highlight its importance. This should be part of a conscious campaign to publicize the strategic role and benefits of tourism – not just to influence decision-makers within government, but also to stimulate a more positive perception across the wider public.

Impact of Tourism on a Destination
A goal of developing the tourism industry in a community is maximizing selected positive impacts while minimizing potential negative impacts. First, it is essential to identify the possible impacts. To u r i s m researchers have identified a large number of impacts. Grouping the impacts into categories shows the types of impacts that could result from developing tourism in a community. The following tables list a range of important tourism impacts in a concise format. Readers needing additional information about specific impacts should contact appropriate professionals or consult tourism texts and research papers. A community will not experience every impact. Some are dependent on particular natural resource features (mountains, coral reefs) or development and spatial patterns (special "tourist zones"). Others relate to the social condition of the c o m m u n i t y, particularly the ability to culturally or socially connect with tourists. Still others relate to types and intensity of tourism developments, i.e., approval or hostility toward tourist activities. The following tables are extensive but not all-inclusive. Understanding that tourism development may result in many and complex impacts suggests that local elected officials, the tourism industry, and community residents need to work cooperatively and carefully to plan for its growth and development. Planning can help create an industry that enhances a...
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