Topshop Introduce

Only available on StudyMode
  • Download(s) : 277
  • Published : November 11, 2010
Open Document
Text Preview
Topshop is a British chain of clothing stores that operates in more than 20 countries. It is part of the Arcadia Group, which also owns a number of other retail outlets including Burton, Dorothy Perkins, Miss Selfridge and Wallis. Its primary sales come from a range of products including clothing and fashion accessories, and is mainly known for its women's clothing, with Topman having been created in the late 1970s to cater for male customers. The business has also expanded into the online fashion retail arena. Contents

1 Products
2 Celebrity collections
3 Flagship Stores
o3.1 Oxford Street, London
o3.2 Broadway, New York City
o3.3 Liverpool One, Liverpool
4 Foreign Operations
5 Criticism
6 See also
7 References
8 External links

[edit] Products

Topshop in Castlepoint Shopping Centre, Bournemouth, England In the 1990s, Topshop was considered to be deeply unfashionable; however, the chain has reinvented itself as a fashionable brand in recent years.[1] This reinvention has included the introduction of a 'Unique' line of clothes, a more upmarket selection of fashion, and a regular show at London Fashion Week, the only high street brand to do so. The chain has also offered a number of collections designed by celebrities including Kate Moss and the artist Stella Vine.[2] Topshop's current trends are 'Rough Diamond', 'Into The Wild', 'Dark Nouveau' and 'The Outsiders', alongside luxury garments and designer affiliations under 'The Boutique' and a collection by supermodel Kate Moss. [edit] Celebrity collections

In May 2007, the British supermodel Kate Moss, designed her first collection for Topshop.[3] The appointment of Moss was announced just before the departure of CEO Jane Shepherdson. In July 2007, British artist Stella Vine designed a limited edition fashion range exclusively for Topshop inspired by her colourful artworks. These included T-shirts,[4] vest tops, and T-shirt dresses,[5] with the labels...
tracking img