TMA1 Cheung Man Chung
LEE SHAU KEE SCHOOL OF
BUSINESS AND ADMINISTRATION
TMA1 307F
Advance Tourism Management
The Structure of Hong Kong Tourism
And Hospitality Industry
Name & Student No.:
1. CHEUNG Man Chung, 11284808
2. HO Ka Hei, 10772972
3. KEUNG Pui Yi, 11287699 4. WONG Wing Suet, 11309475
Due date:
21/10/2014
Submitted to:
Dr. Ivy Chow
Total Mark: /100
Introduction
Hong Kong is an international city that attract many tourists from different counties around the world. Tourism and hospitality businesses are the important roles in the Hong Kong. It is bring a huge economic benefits for Hong Kong. However, the structure of Hong Kong tourism and hospitality are explained in two parts: Tourism Industry, Hotel and catering Industries.
In addition, the trend of tourism distribution has changed in recent years. Traditionally, products are distributed via intermediaries who link producers or manufacturers with customers. Now, the producers are skipping the intermediaries to reduce the cost. The Universal Studios Japan as an example to analyze the tourism chain of distribution that to describe the companies by which marketing channels to deliver their products or service.
Part I: Tourism industry
Tourism is a one of largest industry in the world. In Hong Kong, there are different sectors are involved in this industry. The sectors are included public sector organizations, travel agents, MICE, transportations, and attractions are chiefly as follows.
1. Public sector organizations
In Hong Kong, There are three of main organization in Hong Kong which have their own function and responsibility to maintain tourism development.
Tourism Commission, is an official government body that facilitate tourism development in Hong Kong. Moreover, the travel agents registry which under tourism commission. It has responsibility to regulate the travel agents in Hong Kong.
Travel Industry Council of Hong Kong, it bears responsibility to
BUSINESS AND ADMINISTRATION
TMA1 307F
Advance Tourism Management
The Structure of Hong Kong Tourism
And Hospitality Industry
Name & Student No.:
1. CHEUNG Man Chung, 11284808
2. HO Ka Hei, 10772972
3. KEUNG Pui Yi, 11287699 4. WONG Wing Suet, 11309475
Due date:
21/10/2014
Submitted to:
Dr. Ivy Chow
Total Mark: /100
Introduction
Hong Kong is an international city that attract many tourists from different counties around the world. Tourism and hospitality businesses are the important roles in the Hong Kong. It is bring a huge economic benefits for Hong Kong. However, the structure of Hong Kong tourism and hospitality are explained in two parts: Tourism Industry, Hotel and catering Industries.
In addition, the trend of tourism distribution has changed in recent years. Traditionally, products are distributed via intermediaries who link producers or manufacturers with customers. Now, the producers are skipping the intermediaries to reduce the cost. The Universal Studios Japan as an example to analyze the tourism chain of distribution that to describe the companies by which marketing channels to deliver their products or service.
Part I: Tourism industry
Tourism is a one of largest industry in the world. In Hong Kong, there are different sectors are involved in this industry. The sectors are included public sector organizations, travel agents, MICE, transportations, and attractions are chiefly as follows.
1. Public sector organizations
In Hong Kong, There are three of main organization in Hong Kong which have their own function and responsibility to maintain tourism development.
Tourism Commission, is an official government body that facilitate tourism development in Hong Kong. Moreover, the travel agents registry which under tourism commission. It has responsibility to regulate the travel agents in Hong Kong.
Travel Industry Council of Hong Kong, it bears responsibility to
References: Amy, T. (2012). Week 9 The structure and role of public sector in tourism [PowerPoint slides]. Retrieved from HKU SPACE Po Leung Kuk Community College Blackboard site. Amy, T. (2012). Week 3: Tourist attraction [PowerPoint slides]. Retrieved from HKU SPACE Po Leung Kuk Community College Blackboard site. Amy, T. (2012). Week 4 Tourist attraction [PowerPoint slides]. Retrieved from HKU SPACE Po Leung Kuk Community College Blackboard site. Amy, T. (2012). Week 4 Transportation services travel intermediaries [PowerPoint slides]. Retrieved from HKU SPACE Po Leung Kuk Community College Blackboard site. Bhatia, Arjun Kumar. The business of tourism: concepts and strategies. New Delhi: Sterling Publisher Private Limited, 2006. Print. Bhatia, A.K. (2006) The business of tourism: concepts and strategies. Available at: http://books.google.com.hk/books?id=Lp5I2UJdGiUC&printsec=frontcover&hl=zh-TW#v=onepage&q&f=false [Last Accessed 11 October 14]. Buhalis, D. (2000). Relationships in the Ddistribution channel of tourism: [ONLINE]. Available at: http://epubs.surrey.ac.uk/1082/1/fulltext.pdf [Last Accessed 13 October 2014]. Hong Kong Hotel Association (2014). Hong Kong Hotel Association [Online]. Available at: http://www.hkha.org/en [Last Accessed 11 October 14]. Hong Kong Suppliers and Hong Kong Manufacturers (2014). Hong Kong Trade Development Council [Online]. Available at: http://www.hktdc.com/tc-supplier/ [Last Accessed 10 October 14]. Holloway, J.C. & Humphreys, C., (2012). The Business of tourism. 9th ed. England: Pearson Education Limited. Partner Net (2014). Hong Kong tourism board [Online]. Available at: http://partnernet.hktb.com/en/home/index.html [Last Accessed 10 October 14].