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Thesis Guide
Diss Topic--> E-Business Models & Strategies

Aim--> To investigate various business models & strategies for business 2 business markets.

Obj--> √ To investigate B2B e-business models. √ Compare benefits and limitations of some e-business medels. √ Exploring usefullness of e-business models and startegies in general and in B2B approach.

Notes--> May include a small case study to support our study. --> Materials from journals, Articals, previous diss if needed, internet with citation and references. --> *harvard style of citation and referencing* --> Good and fully supporting Literature Review --> Methodology as per your writing experience (mixture of qualitative and quantitative methods) --> Chapter Based Contents. --> Conclusion at the end.

Need to prepare Proposal First... your aim is to explain what project you intend to carry out, why you think

it is a sensible project, and how you are planning to go about it. You should produce this as a paper with a

maximum of 3000 words with referencing.

** Structure to follow

Section 1 – project specification

You should provide a clear explanation of your project. For example if your project is connected with your

workplace you could describe the type of organisation you work for and the problem that needs addressing.

It is critical that in this section you include your main objectives, in a clear and well argued fashion. A

set of bullet points, one for each main objective is advisable. You must seek to offer a convincing set of

objectives which form the basis for a research project which is appropriate for Masters level.
This section should be 700 words maximum.

Section 2 – rationale

You should aim to offer a persuasive reason why your selected topic is important and interesting. This will

need to be based on relevant literature, at least some of which should be research literature.
This section should be 1000

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