Theme Park
CHAPTER I
The Problem and its background
Introduction
Retail, is the sale of goods and services from individuals or businesses to the end-user. This industry is a sector of the economy that is comprised of individuals and companies engaged in the selling of finished products to end user consumers. Retailers are part of an integrated system called the supply chain. A retailer purchases goods or production large quantities from manufacturers directly or through a wholesaler, and then sells smaller quantities to the consumer for a profit.
Target Mall and Balibago Commercial Complex is popularly known in Santa Rosa City as the City’s shopping point where numerous of shoe store exist. The entrepreneurs behind these ventures risk their capital, invest their time and make a living by offering consumers something they need or want. Competition in the industry is strong. There are a number of established players in the shoe industry with established market positions, brands and reputations. These two big establishments start to compete since then. And the competitive advantage seeks it to address some of the criticisms of comparative advantage.
A competitive advantage means a firm manages to keep making money and to sustain its position against its competitors. Marketing men defines competitive advantages as a superiority gained by company where it can provide the same value but a lower fee, or charge higher fees by providing greater value through differentiation. It plays an intense part in determining the price leader. And for this reason, the researchers choose this topic in order to know the competitive advantage of Shoe Retail Stores in Target Mall and Balibago Commercial Complex.
The main objective of this study aims to examine the best quality of shoes in Target Mall and Balibago Commercial Complex, one of the best shopping points in Santa Rosa City, in terms of quality, that they meet the satisfaction of the consumers. Design that satisfies the needs and
The Problem and its background
Introduction
Retail, is the sale of goods and services from individuals or businesses to the end-user. This industry is a sector of the economy that is comprised of individuals and companies engaged in the selling of finished products to end user consumers. Retailers are part of an integrated system called the supply chain. A retailer purchases goods or production large quantities from manufacturers directly or through a wholesaler, and then sells smaller quantities to the consumer for a profit.
Target Mall and Balibago Commercial Complex is popularly known in Santa Rosa City as the City’s shopping point where numerous of shoe store exist. The entrepreneurs behind these ventures risk their capital, invest their time and make a living by offering consumers something they need or want. Competition in the industry is strong. There are a number of established players in the shoe industry with established market positions, brands and reputations. These two big establishments start to compete since then. And the competitive advantage seeks it to address some of the criticisms of comparative advantage.
A competitive advantage means a firm manages to keep making money and to sustain its position against its competitors. Marketing men defines competitive advantages as a superiority gained by company where it can provide the same value but a lower fee, or charge higher fees by providing greater value through differentiation. It plays an intense part in determining the price leader. And for this reason, the researchers choose this topic in order to know the competitive advantage of Shoe Retail Stores in Target Mall and Balibago Commercial Complex.
The main objective of this study aims to examine the best quality of shoes in Target Mall and Balibago Commercial Complex, one of the best shopping points in Santa Rosa City, in terms of quality, that they meet the satisfaction of the consumers. Design that satisfies the needs and