The Tipping Point Essay

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n the novel, The Tipping Point, by Malcolm Gladwell epidemics are meant to include smoking, crime and even Hush Puppies. People you know can spread social or medical epidemics. Epidemic: Spreading rapidly and extensively by infection and affecting many individuals in an area or a population at the same time. In the novel, The Tipping Point, by Malcolm Gladwell he explains many epidemics that have effected everyone in one way or another. For example, Hush Puppies, teenage smoking, and crime in cities. It is said that there are three people involved in the spread of many epidemics. These people are mavens, salesmen, and connectors. Mavens are people who live to learn. Maven comes from the Yiddish, it means one who accumulates knowledge. (60) It is said that mavens are "obsessed" with getting the best deal on items. Also involved in spreading an epidemic is a "salesman." This person has the skills to persuade other people that are unconvinced of the idea we are hearing. (70) The last and most commonly heard is a connector. A connector is one person who knows a wide range of people. "Sprinkled amount every walk of life, in other words, are a handful of people with a truly extraordinary knack of making friends and acquaintances. They are Connectors." (41) Two significant men in the novel are Bernard Goetz, and Roger Horchow. Horchow is described as a Connector, whereas Goetz would be considered a salesman. A Successful business man in the area of Dallas, Roger Horchow is a prime example of a connector. Horchow has backed popular Broadway plays such as Les Miserables and Phantom of the Opera. Horchow had scored a 98 on a list of randomly selected names from a Manhattan phonebook, the average score was not that high. What makes him know so many people? He told Gladwell, that he was not using his range of people as a business strategy, and he did not consider it a collection (43) but for him to know. Horchow has the memory to remember the little boys he played with...
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