The Role of Early Childhood Multimedia Edutainment on Efficient Use and Management of Water: a Case Study of Hikayat Simsim in Jordan

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The Sixth IWA Specialist Conference on Efficient Use and Management of Water, Efficient 2011 Conference ,Dead Sea, http://www.efficient2011.com/

THE ROLE OF EARLY CHILDHOOD MULTIMEDIA EDUTAINMENT ON EFFICIENT USE AND MANAGEMENT OF WATER: A CASE STUDY OF HIKAYAT SIMSIM IN JORDAN Naif haddad 1, Khaled haddad 2 1. The Hashemite University, Jordan : Naifh@hu.edu.jo 2. Jordan pioneers multimedia and TV production: Khaled@jordanpioneers.com Key Words: Early Childhood Education, awareness, Multimedia, Management of water, Hikayat Simsim, outreach material, entertaining Muppet characters.

ABSTRACT In Jordan, it is fact that water sources is at risk. Evolving efficient use and water management practice is increasingly seeking the participation of people who have connections with places with limited water sources and also to value community-held knowledge. Water speaks experiences common to children everywhere. Educational multimedia entertainment (EME) can encourage children, parents’ even educators to look up and share managing of water. By mobilizing media as a tool to expose children to the water value, Hikayat Simsim, the Jordanian co- production of sesame street workshop, can help children gain positive social attitude in this critical issue. This paper should analysis the importance role of the ( EME), in relation to the efficient use and water management in children’s daily lives, in a way that unique to sesame street/ Hikayat Simsim- fun , practical ,developmentally appropriate and relevant to parents as well as children 1

especially the preschoolers elementary school children.

and

Introduction
Over the past half-century, child development research has provided an increasingly comprehensive knowledge base to explain how young children acquire skills and knowledge and define the environmental supports needed to stimulate and sustain development, during early years, from children’s own perspective, play and learning are not always separate in practices. (Samuelsson et al., 2008). Early childhood education, however, is a critical means to address many of children’s developmental needs; the environment in which young children grow plays a major role in children's development. Therefore, a well designed, age –appropriate, and culturally sensitive educational and social activities during the early childhood years must be provided to facilitate interaction with the greater environment, and foster learning of an array of social, emotional and basic cognitive skills.

The Sixth IWA Specialist Conference on Efficient Use and Management of Water, Efficient 2011 Conference ,Dead Sea, http://www.efficient2011.com/

By the time children are five years old, the vast majority have learned a great deal. They have reached "developmental competence" and "maturity," meaning that they have achieved the normative learning benchmarks of their community (Einarsdottir et al., 2009). Though, children’s early experience with efficient use and management of water issues can be an important first step in their interest and education. This while engaging children in observing the problems we are facing with our waters resources, can lead to valuable significant lessons with family, friends and educators help instill a life – long interest to explore learn and foster appreciation of the efficient use and management of water. This will make children to recognize these issues as personal expression, and can assist to understand that every citizen has a duty for water properties and practices. Actually, the formal and informal educational systems supported by suitable resources, teaching material, outreach material and trained educators can play a great role in influencing young children knowledge, attitudes and behaviour in this important concern; while teaching children about sharing the responsibility of water problems of their country will promote a sense of appreciation and develop a sense of national and personal duty. For that,...
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