The Rhetorical Triangle

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The Rhetorical Triangle
Jeremy Maw
American Intercontinental University

Thorough this brief introduction into the Rhetorical Triangle the reader will be informed of a few key aspects that define this contemporary look at the model of communication. The terms speaker, audience, and situation will be clearly defined and used in the proper context. After viewing two presentations a comparison will be made on how well the Rhetorical Triangle was applied to each instance. The essay will conclude with a summary of which presenter best utilized the rhetorical triangle.

The Contemporary Communication Model
Communication is inevitable, constant, and is shared between all living creatures. These are but a few of the many intricacies within the communications process. If one wishes to apply this reality within the constructs of business there are other factors to consider. How does the person wishing to communicate their idea insure that the message is received in the way it was intended? Will the audience understand the information and walk away satisfied? If not, what went wrong and how can it be reconciled so that the next venture will be a success? Is there more to it than just the speaker? (Bean, 2012) Understanding the Rhetorical Triangle will help in this process and lead too many satisfying presentations in the future. The Rhetorical Triangle

The purpose of the rhetorical triangle is to attain a more profound understanding of the speaker, audience, and the situation. The contemporary model of communication realizes it is not only the attributes of the speaker that influence the decision of the audience but all aspects of the environment as well. The situation or purpose must be a well planned detail and considered part of the conversation. Details such as seating, lighting, temperature of the room, and even unexpected announcements all affect the stream of information. (Editorial Board, 2011) There is no detail that is too small...
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