The Media and Its Social Responsibility

Topics: Bollywood, Celebrity, Vivek Oberoi Pages: 2 (749 words) Published: January 29, 2013
The Media and its Social Responsibility
Media empowerment is a sign of true democracy, a medium to communicate with the youth and the entire world. Media definitely has a responsibility on its shoulders, which is to guide the people. People have blind faith in the media and they are convinced that what they hear or what the media has declared is correct. But have we ever deliberated over the fact that media can also be selfish? The truth is that in this competitive world – the media is also a victim. The media has exposed our very own celebrities whom we normally idolise. Thanks to the media, we got the true picture of these celebrities who have shamelessly indulged in wrong doings. If this be true, then why do we blame the media for interfering in their lives? It is their duty to expose the people. Once a person is a celebrity, his life or his actions definitely make the news, then why do they forever crib and blame the media? The Casting Couch is a ubiquitous phenomenon in many industries. As an average reader, we may already know that it exists in the film industry. If you ever had any doubts after all those newspaper articles, gossip magazine stories during the last couple of decades, which featured the infamous casting couch – India TV and Suhaib Ilyasi have definitely convinced the public that it is indeed in existence. Thanks to the media, we now know that there exists an industry where you have beautiful people, aggressive bosses and ambitious new entrants – yes, the Indian TV industry too which is equally affected. The Bollywood beefcake Salman Khan has never been far away from controversies or brushes with the law. He has been in the news for killing an animal of an endangered species in the forests of Rajasthan.He has always been in the news for all the wrong reasons, be it roughing up scribes, man –handling his ex-girlfriend Aishwariya Rai or his verbal assault at actor Vivek Oberoi. However, he has always escaped because of his celebrity status and...
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