Can, and will, the next generation of politicians exploit the communication mediums available to them? Will the new communication mediums have the power to influence public opinion? Will politicians be the victims of technology, or will they use it to their benefit? Will one party benefit from the use of the technology more than another? All reasonable questions, considering the role technology plays in today's society. The staggering distribution numbers, through channels like iTunes, YouTube, or podcasting websites, indicate that technology could play a critical role in the upcoming elections. Technology could be the deciding factor in the 2008 US Presidential race, and while distribution has never before been as accessible as it is to today's politicians and political candidates, politicians have far less control over the news and media than their counterparts in previous years. The curious need not look any further than YouTube to find the latest political constituents being haunted by their own words and dogged by their past missteps. Today's politicians have far less control of the news media and messages associated with their candidacy. The Internet and technology is positioned to play a huge role in elections. Whether that truly occurs remains to be seen. What Will Technology Affect?
Raising revenue for a political campaign is one of the biggest hurdles the candidates have to overcome in order to make a successful political run. We saw this when Howard Dean initially soared to fame as the result of grass roots Internet donations filling his coffers. Yet technology was also Dean's downfall, as the result of the "Dean Scream" video getting excessive play time on the Internet and other broadcast media outlets. The recorded spectacle is said to be what led voters to abandon this overzealous candidate. The Power Of Political Pundits
With podcasting, everyone is a journalist, regardless of their...