The Impact of Leadership Styles on Job Stress and Turnover Intention

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THE IMPACT OF LEADERSHIP STYLES ON JOB STRESS AND TURNOVER INTENTION – TAIWAN INSURANCE INDUSTRY AS AN EXAMPLE

Hsien-Che Lee
Department of Business Management, Tatung University
40 ,Sec 3,Chung-Shan N. Rd, Taiwan City, Taiwan ROC
hclee@ttu.edu.tw

Tsai-Hua Chuang
Student of Graduate School of Management, Tatung University 40 ,Sec 3,Chung-Shan N. Rd, Taiwan City, Taiwan ROC teresa5797@yahoo.com.tw

ABSTRACT
For recent years, Taiwan has stepped into an aging society. Life insurance and retirement planning which have quite a lot to do with insurance industry are questions of interest. The insurance industry focuses on close contact among clients, sales people and managers. That is a human-oriented industry, for which the experienced leaders inspire the sales people through continuous training and encouragement and lead them by vision. Therefore, leader’s leadership type is the critical factor for the success of the organization. This research explores the relationships among leader’s leadership style, subordinate’s personality characteristic, and job stress and turnover intention. We also identify the role of the variable of personality characteristic and job stress respectively. We use convenient sampling method to collect data. In pretest, 50 copies of questionnaires are sent to employees of M insurance company, for which 46 valid ones are returned, And then, a total of 220 copies of questionnaires are sent out, of which 176 returned questionnaires are valid. The effective response rate is at 80%. We adopt SPSS to do data analysis and draw conclusions as follows:(1) Leadership style has significant influence on job stress; (2) Job stress has positive relationship with turnover intention; (3) Leadership style has negative influence of turnover intention; (4) Personality characteristic has no moderating effect on the relationship between leadership style and job stress; (5) Personality characteristic brings no moderating effect on the relationship between job stress and turnover intention; (6) Job stress has mediation effect on the relationship between leadership style and turnover intention.

Keywords:Leadership Style, Job Stress, Personality Characteristic, Turnover Intention.

INTRODUCTION

For recent years, Taiwan has stepped into an aging society. Life insurance and retirement planning that have quite a lot to do with insurance are questions of interest. The insurance industry focuses on close contact and interaction among clients, sales people and managers. That is a human-oriented industry, for which the experienced leaders inspire the sales people through continuous training and encouragement and lead them to work hard to achieve goals by vision. The leader’s leadership type plays an important role in achievementing performance t of the organization. The leader’s ability to adapt to internal and external environment changes and lead a group of cordial subordinates to work together is the key to success. Thus, this research explores the relationships among the leader’s leadership style and the subordinate’s personality characteristic, job stress and turnover intention. This research also studies the role of the variable of personality characteristic and job stress respectively and gives advices to managers to lower the turnover rate in the life insurance industry. The specific research objectives are listed as follows: (1). to explore the influence of leadership style on the subordinate’s job stress; (2). to explore the influence of job stress on turnover intention; (3). to explore the influence of different leadership style on the turnover intention; (4). to explore the moderating role of personality characteristic on leadership style and job stress respectively; (5). to explore the mediating effect of personality characteristic and job stress respectively.

LITERATURE REVIEW

Leadership Style...
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