Enormous selections, great prices, convenience and service are all just one click away with the latest innovation of online shopping. Today, people all over the world can buy almost anything without leaving their homes. Online shopping allows people to purchase anything from plane tickets, to apparel, to cars, to groceries, to stocks and shares and the list continues. However, one of the hardest problems is to decide where to shop online. Classifieds, auctions, online companies, shopping services and portals all have different advantages and disadvantages. But, every form of shopping has its price. There are many hidden costs of shopping online, such as shipping and handling, and membership fees. When shopping online there are many important factors that must be considered. These factors include your privacy and security. Today, the current innovation of online shopping is perfectly suited to aid people automate their mundane and monotonous chores. Shopping via the Internet has the potential of making your life a lot easier. Shopping online means access to numerous products 24 hours a day, seven days a week, all from the comfort of your home or office. For individuals who work long hours, for those who don't live in urban areas, or for those who just can't find the time to get out to the mall, online shopping has become a great alternative. The advantage of online shopping is that there is an unlimited. In my opinion internet shopping is a good and useful invention. If you are in a place where nothing is around and you need things for example a music player or ear phones you are able to order it so easily, but you always have to choose a serious site where you can make sure that the things you are ordering are definitely coming to the place you want.