The Business Environment Task 1.1

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Unit 1
Task 1.1
Mission statements
Apple – “apple designs Macs, the best personal computers in the world, along with OS X, iLife iWork and professional software. Apple has reinvented the mobile phone with its revolutionary iPhone and App store, and is defining the future of mobile media and computing devices with iPad” Sony – “To experience the joy of advancing and applying technology for the benefit of the public” Virgin- safely, security and consistent delivery of basics and foundation of everything we do ASDA- to be the uks best retailer and exceeds customer needs McDonalds- be our customer’s favourite place and way to eat British heart foundation- if you or someone close to you has a heart condition or if you are keen to look after your own health, we’re here to help, whether you’re after information, need support, we are here.

Task 1.1
In this task i have been asked to pick two companies (one profit making and one non profit making) the profit making business i have chosen is ASDA and the non profit making business i have chosen is British heart foundation. ASDA’s purpose as a business is to sell goods to people and aim is to be the best retailer in the UK as stated in their mission statement which is “to be the uks best retailer and exceeds customer needs”. ASDA is a public limited company, which is also known as a PLC. An American retailing company called WAL-MART owns ASDA. Its shareholders own the company and this causes the ownership to constantly change, as the shares are constantly bought and sold. Most of the companies' shareholders are generally, old aged pensioners, banks and insurance companies. British heart foundations purpose as a business is to raise money for research into heart disease by selling clothes or other items that are donated from people. British heart foundation’s missoion statement is: ‘if you or someone close to you has a heart condition or if you are keen to look after your own health, we’re here to help, whether...
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