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WOMEN IN BUSINESS:
HOW SUCCESSFUL WOMEN LEAD

By:
Romaine Chiara S. Fermin
Ena-Chiara R. Pamintuan
Lovelyness J. Salamo

Department of Business
St. Scholastica’s College
January 2013

Thesis Statement:
This research aims to study how successful women in business lead. Outline
I. Introduction

II. Background
a. Nature of Women
b. Factors Influencing Women’s Relative Status
c. Women as Business Leaders

III. Conclusion

IV. Research Questions

V. Research Methodology
d. Research Design
e. Data Collection

VI. Timescale

VII. Resources

VIII. References

I. Introduction

For several decades now, women have fought for equality in the workplace. Men are told to think like a woman and women are told to act like a man.  But the advice tends to reinforce stereotypical traits like empathy for women and aggressiveness for men. And while these stereotypes are often exaggerated, research shows gender characteristics do exist and play an influential role in the workplace. Although women in business have not been generally thought of in leading roles until more recent years, they have been crucial in the growth and success of many industries and corporations throughout history. Since the beginning of time, women have supported, patronized and managed countless businesses all over the world. Women are faced with certain challenges in business, however and must sometimes find ways to overcome difficult obstacles. One fact that cannot be disputed is that women have benefited the business world and are going to increasingly continue to be involved in business worldwide from today forward.

The literature on the topic of leadership is extensive and broad. Therefore, the present study will focus on gender differences and communication styles, as well as the masculine and feminine stereotypes associated with leadership. Several recent studies have examined female leaders and how they differ from their male counterparts. Together, this literature suggests that although masculinity is associated with leadership, women possess many strengths and qualities that make them effective leaders.

II. Background
Women may be more publicly visible now than in the past, but it is misleading to assume that there is a specific form of leadership practiced by “women as leaders.” Women do not have the same position as men, though much progress has been made in the society to bring women to a stage where they have equal rights, equal pay, and equal independence but still it is not achieved. The role of women in our society has changed significantly in the past decades. Women have many more opportunities and face different challenges.

A. Nature of Women

When most people think about executives, managers or entrepreneurs they visualize a male. As time passes by, that vision is changing. Women are playing a bigger and more important role in business today. According to Women in Business (2008), “women are a vital force in the realm of business that used to be dominated. When a woman starts, builds, inherits, partners or enters business ownership, she designs companies in new ways, therefore changing the face of business.” Women are more creative than men when it comes to designing. A woman’s approach to business ownership lies in the way a woman understands business ownership. When it comes to people skills and communication, women are more expert than men. You see them all around you; women succeeding in every avenue of life.  They seem to have direction and know what they’re doing.  They seem busy, satisfied, and put together while you can barely coordinate an outfit.  You wonder how they manage to look so calm and collected when you know they work full-time and yet somehow concurrently enjoy a full and happy home life. How do these women do it?  While there is no magical secret to success, there are certainly characteristics that most successful...
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