Although the idea of the abuse temporary work seems fairly new to Americans it has been present in our culture for more than half a decade. Shortly after World War II the implementation of temp workers began. Companies began marketing temp work as women’s work and were successful by feeding off the gender roles that had been assigned in the states. These gender roles also helped them in avoiding unions. Their marketing strategy was to advertise thousands of images of white middle class woman who were looking for more to do that just the up keep up a house. As companies continued to see increase in profit margins stem from temp work they began to view temporary work as the only type of employee that was beneficial to a company. These companies were continually observing that temp work was boosting profits and shrinking payroll all at the same time. They began to believe that there was no need to carry around dead weight and have employees at certain seasonal points in time when demand for their product/service was not particularly high. Also by cutting training costs employers would get “trained” personnel without having to engage in expensive and unprofitable retraining. We can see the effects of this carry over into our world today. Companies have adopted concepts of Semi-permanent workers where instead of working for days or weeks at a time you became a 2-3 month employee of an institution until you are no longer beneficial to them. Regular employees began to be viewed as costly, inconvenient and an overall inefficient way to run a business. Temporary employment has increased dramatically from 185,000 in the 1970s to three million by 2000. Today a third of people who are below the poverty line are actually employed as temp workers. The philosophy of “renting” employees instead of buying “them” is becoming the norm in the way businesses operate today. According to Audi the only social responsibility of a business is to increase profits of a...
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