Telenor Group is the incumbent telecommunications company in Norway, with headquarters located close to Oslo. Today, Telenor Group is mostly an international wireless carrier with operations in Scandinavia, Eastern Europe and Asia, working predominantly under the Telenor brand. At the end of 2010, its 203 million subscribers made it one of the largest mobile phone operators in the world. Telenor Pakistan launched its operations in March 2005 as the single largest direct European investment in Pakistan, setting precedence for further foreign investments in the telecom sector. The company has covered several milestones and grown in a number of directions, they have grown to become a leading telecom operator in the country. They are the fastest growing mobile network in the country, with coverage reaching deep into many of the remotest areas of Pakistan. We will now shed light on the management strategies that are used by Telenor Pakistan, what their mission is and how they have achieved their current status. Vision
vision is simple: We're here to help
We exist to help our customers get the full benefit of communications services in their daily lives.
The key to achieving this vision is a mindset where every one of us works together: Making it easy to buy and use our services. Delivering on our promises. Being respectful of differences. Inspiring people to find new ways. MISSION STATEMENT OF TELENOR
Telenor's primary goal is to create greater value for our shareholders, customers, employees and partners, and for society in general. We strive to be a driving force in creating, simplifying and introducing communication and content solutions to the marketplace.
In order to achieve this goal, Telenor base its strategy on its customer oriented vision, ''Here to Help'' as well as its core values: We believe in four core values:
Make it Easy
We're practical. We don't complicate things. Everything we produce should be easy to understand and use. Because we never forget we're trying to make customers' lives easier.
Everything we set out to do should work, or if it doesn't, we're here to help. We're about delivery, not over promising, actions not words.
We are creative. We strive to bring energy to the things we do. Everything we produce should look good, modern and fresh. We are passionate about our business and customers.
We acknowledge and respect local cultures. We do not impose one formula worldwide. We want to be a part of local communities wherever we operate. We believe loyalty has to be earned. (HIERARCHY)
CULTURE AT TELENOR
The culture at Telenor is TOP DOWN, the top employees establishes the tone for the organization. The top level employees take good care while performing any task or action, because it will have to be followed by the subordinates. Things are properly informed; there is no means for getting misinformation. At Telenor Pakistan, the level of standardization and mutual adjustment varies across functions. Generally strict obedience to rules is not required as long as results are not affected. As long as individual responsibilities and deadlines are met, there are flexible hours of work. Work is important instead of the number of hours worked. Employees can select their work timings which can even be from afternoon to evening. Instead of being bound by office hours, a sense of responsibility is inculcated in them to achieve self assigned goals. This brings a sense of comfort in working in such organizational structure.
ETHICS: Considering the Political-legal situation of our country, Telenor Pakistan acknowledges its moral and ethical duty towards its stakeholders and society. Telenor Pakistan will not resort to bribery or illegal offers to accept any decision; values will not be compromised to get licensed. If the organization believes it is not ethically right, it will never take that decision. ORGANIZATIONAL ETHICS
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