Technology and Starbucks

Only available on StudyMode
  • Topic: Management, Planning, Strategic management
  • Pages : 2 (615 words )
  • Download(s) : 487
  • Published : May 8, 2006
Open Document
Text Preview
Technology is used in many ways in Starbucks like Information Technology, Wi-Fi, and all business transactions internally and externally. Part of being a good leader is recognizing when one needs to have the right tools for the right job and technology provides one with the right tools to effectively plan, lead, control, organize employees, costs and the supply chain. When it comes to planning Starbucks utilizes technology to its fullest by developing strategic and operational plans for the work group, managing execution, and measuring results. Planning is used for everything when it comes to hiring, opening a new store, or even the creation of the company; technology is used to help. Starbucks uses the Internet as a search tool to advertise the need for new managers and employees when they open a new store. At this moment Starbucks is planning a deal with Hewlett Packard, which is an in-store music service that allows customers to choose the music they like out 250,000 songs and have it burned onto a CD for a fee. The first music Starbucks store opened in Santa Monica, California on March 16, 2006 and additional plans to incorporate it into 2,500 stores is underway. A lot of planning is done when making such a major decision like this because it can have a major impact on the whole social climate of the business. It also requires lots of planning when choosing the right candidate for top management positions at Starbucks. Information such as the following is accessible on the Internet at Jobster .com, (2006); Starbucks is looking for a Regional Director of Operations it requires one to direct and continuously improve store operations within the region to meet company objectives for operational excellence. Identifies, plans and executes areas for improvement to ensure consistent legendary service to customers. Plans and executes strategies to increase sales while controlling operational costs within the assigned region. Identifies trends and forecasts store...
tracking img