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Teamwork Report

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  • November 2, 2010
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Diploma

Report on
Ensure Team Effectiveness

Starbucks Corporation:
Case Study in Teamwork

Name: Jessie (Luyan) Wang

➢ Introduction

This report is a case study of Starbucks’ teamwork practices.

In the first stage, the overview background of Starbucks will be introduced. Secondly, the viewpoints of Starbucks and the strategies, which are used by the company to make their teamwork performance well, are going to discuss. Next, the effectiveness of Starbucks teamwork strategy will be point out. In the end, there is a conclusion about the effect of policies in motivation and teamwork.

➢ Table of Contents

Overview of Starbucks Corporation2
Starbucks’ viewpoints on teamwork and strategies to keep well relationship3 The effectiveness of Starbucks teamwork strategy5
Bibliography5

➢ Overview of Starbucks Corporation

Starbucks Corporation, the most famous chain of retail coffee shops in the world, mainly benefits from roasting, selling special coffee beans and various kind of coffee or tea drinks.

Starbucks began by three friends, Jerry Baldwin, Zev Siegl, and Gordon Bowker, who knew each other in the University of Seattle. In 1971, the first name of their store is “Starbucks Coffee, Tea, and Spice” in Seattle, Washington’s Pike Place Market. They engaged in making profit from selling coffee beans roasted to individual customers and restaurants. Until 1982, they had increased the number of stores to four.

Nowadays, it owns about 4000 branches in the whole world. Moreover, it has been one of the rapidest growing corporations in America as well. The reasons of why Starbucks is worldwide popular are not only the quality of coffee, but also its strategies of cooperation of teamwork.

➢ Starbucks’ viewpoints on teamwork and strategies to keep well relationship

Teamwork can not only construct a small social structure in organization for employees to socialize, but also composite of various kind of members who equip with...