Taste of India Crosses 2 Billion Dollar Milestone

Topics: Milk, Amul, Dairy product Pages: 2 (548 words) Published: July 27, 2012
21-6-2011 : Taste of India crosses 2 billion dollar milestone

GCMMF which markets the popular Amul brand of milk and dairy products crosses yet another landmark in its long and illustrious history. The results of the apex body of the dairy cooperatives in Gujarat, were declared on 21st June 2011, in the 37th Annual General Meeting of GCMMF. The organization which symbolizes ‘taste of India’ achieved a historical milestone by crossing the 2 billion dollar mark. During the financial year 2010-11, GCMMF registered impressive topline growth of 22.1%, achieving turnover of Rs. 9774 crores. While commenting on the results, Shri Parthibhai G. Bhatol, Chairman, GCMMF informed that this performance is even more remarkable, when viewed from the perspective that the organization was able to achieve 1 billion dollar turnover in the 33rd year of its formation while it took only just four more years to add another 1 billion dollar to its turnover. Turnover of GCMMF registered CAGR of 23% during the last 4 years. During the year 2010-11, GCMMF paid Rs. 8345 crores to its 30 lakhs farmer members. Payout to farmers also registered 23% CAGR in last 4 years.

This consistently high growth is also reflected in the performance of its various mega-brands as the organization further enhanced its market-share in different product categories. Sales of Amul Butter has also shown an impressive growth of 26% in 2010-11. Sales of Amul Milk in pouches have grown by 34%. Sales of Amul Processed Cheese have shown consistent and very impressive growth of 29%. Amul beverage range including Flavoured milk, Buttermilk and Lassi has shown an impressive growth of 28% over the last year. Sales of Amul Masti Dahi also grew by 39%. With enhanced focus on fresh and fermented products, GCMMF launched Amul Probiotic Lasee in ready to drink cups, Amul Probiotic Buttermilk in PET bottles and flavoured yoghurt under the brand name Amul Flaavyo. In the Infant Milk Food category, their brand Amulspray...
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