BY: Randeep Dhaliwal
"Regardless of how well a studio is run, it's only as good as the product it produces. If you stop building stars, which we never do, you wouldn't be in business." This was said by the former CEO of the World Wrestling Entertainment (WWE) Vince McMahon where he expressed his thoughts on business management in the 21st century. This quote comes from a wise man who is famous for making millions for the WWE. Vince McMahon is currently the chairman of the WWE who is an American wrestling promoter, wrestler and a film producer. The following will be discussed in this paper:
-Coe's Managerial Attributes
-Major Crisis/Issue with the CEO
The WWE has a lot of strengths in the wrestling business. First of they are one of the most highly recognized wrestling entertainment business out there in the world. They do WWE events and Pay Per View's all across the world. The WWE has no real competition out there in the wrestling entertainment industry. WWE was known for its raw talent inside the ring and outside the ring. Outside the ring there was the McMahon family who were known for there great business decisions. With those great business decisions came the great talent created in the ring with wrestlers such as Former Olympic Gold Medalist Kurt Angle, Movie Star The Rock and the personality of the Rattlesnake Stone Cold Steve Austin who was a fan favourite.
Some of the weaknesses that the WWE faced was that the product in the ring was getting old and the matches were becoming very predictable at some points. The name entertainment in there name was not delivering to the satisfaction of viewers watching on TV. Fans watching the WWE for 3-4 years were getting bored of the same old story lines. The WWE had to be very creative in there lifetime not to loose viewers but at some points it was just not the case. In the year 1999 ratings were up as far as 8.1 however in the year 2006 the highest...