Swot Analysis for Elizabeth Presbyterian Center

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Strengths

New Building
oWill house the majority of the programs
oWill allow all the programs to be in one place
oPeople will be able to identify all the different part of the center as a complete whole oHelp build brand equity
Center’s History
oElizabethport Presbyterian Center has been around since 1964. oStarting programs included Thrift Shops, Food Pantry, Meals on Wheels, Senior Citizen Programs, etc. oThe center has helped a large number of people

Has created word-of-mouth in favor of the center.
oA strong part of the city of Elizabeth
State funding for after school programs.
oCreates a stable flow of money for this particular program oReduces expenditure for the center
Periodical Meetings
oLend a medium of communication between programs and management. oEvery week the Directors of each program meet to evaluate funding, operations, and best practices. oOnce a month the directors formally present expenditure, operations, concerns and accomplishments to the board of directors. •Certifications and Awards

oEarly Childhood programs
Every employee form educators to the cook are certified by the state to perform their particular job. oCertified by NAEYC (National Association for the Education of Young Children). oVery first national certification ever given in the United States for this type of institution.

Weaknesses

Lack of organization
oPrograms are each located at a different location
People in each individual program lack knowledge of the location of the res of the center’s programs • If somebody were to ask how to find a particular program they would have a difficult time finding this information •Makes it difficult for people to associate all the different programs as a whole, therefore reducing brand equity. •Makes it difficult to maintain some level of standardization •Some buildings are very difficult to find, some do not even have signs •Poor human resources management

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