Any business will only be good as its current leader. Mr. Joseph Smith has shown himself to be a tremendous leader. Not only was he able to turn a profit on a restaurant his first year, but he is well educated as he has a MBA from Anytown University. He shows his business knowledge by picking locations around Anytown that have high traffic but do not have competition from other sports bars. When he expands he his marketing his product to a diverse demographic, instead of choosing to market to the sports enthusiast, he is also marketing towards late night crowds, business entertainment, travelers, and the most important demographic, families. Mr. Smith does this by providing a fun, welcoming atmosphere by having large screen televisions, cutting edge electronics, and audio equipment. In addition to all of technology, Mr. Smith also employs the best service and culinary personnel available.
While Mr. Joseph Smith has the ideal education, ideal real estate, and ideal demographic, his business plan does have some weaknesses that would benefit from some extra attention. Some may applaud Mr. Joseph Smith for having such an aggressive goal of opening five stores in under a year, some may say that this goal to too aggressive. Take Five Sports Bar and Grill has only been open... [continues]
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