I will be conducting a SWOT analysis for JavaNet. JavaNet is an Internet Café that will be the first coffee shop that offers internet classes and other services like printing, scanning, and full access to other software applications. This shop will be the only coffee shop in the area that will provide this type of services; therefore making it one of a kind in the town with possible growth. There are many things to keep in mind when opening up a shop like this both strengths and weaknesses.
Potential internal strengths for JavaNet is the having knowledgeable and friendly staff. This will be an important process in the hiring part. Choosing the most qualified candidates will be vital for management. The shop has potential for hiring a staff that works well together and one that can create a fun and energetic atmosphere. The shop will be very different from the other shops in the area. They are attracting a different crowd, one that can serve all generations and not just the younger crowd. Another internal strength is the state of the art-equipment that the company has invested in for their technical side and also for the process of making the coffee.
There are also internal weaknesses for JavaNet. This is a coffee shop that is focusing on technology. Even though they have investors and enough capital there is the risk or running low on capital. This is an issue due to the fast changing pace of technology. They are providing full internet services... [continues]
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