Sun Cellular

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  • Topic: Philippines, Quezon City, Globe Telecom
  • Pages : 3 (427 words )
  • Download(s) : 1104
  • Published : December 5, 2010
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I. Goals

Mission:

To be the true measure and standard of leadership in everything we do.

Vision:

We envision a world of people truly connected and enabled to realize their limitless possibilities.

Critical Success Factors:

Strength:

Digitel Mobile Philippines, Inc. (DMPI) is one of the Philippines’ leading mobile telecommunications company known by its corporate brand name SUN CELLULAR. Sun Cellular holds the distinction of being the fastest growing mobile network provider in the country with more than 16 million subscribers supported by its nearly 7,000 cell sites nationwide.

Sun Cellular is a subsidiary of Digital Telecommunications Inc (Digitel), one of JG Summit’s core businesses focused on providing internet and telecommunications services. Digitel is part of the JG Summit Conglomerate which has business interests in Air Transportation, Banking, Food Manufacturing, Hotels, Petrochemicals, Power Generation, Publishing, Real Estate and Property Development, and Telecommunications among others. JG Summit is a publicly listed company.

Sun Cellular commercially launched its wireless mobile services on March 2003 offering the latest in GSM technology, provisioning voice services (local, national, and international calls), messaging services (short text and multi-media messaging), outbound and inbound International Roaming, broadband wireless technology and Value Added Services.

Sun Cellular pioneered the intra-network unlimited wireless services in the Philippines through its 24/7 Call and Text Unlimited (CTU) and 24/7 Text Unlimited (TU). It holds the distinction of being the fastest growing mobile network provider in the country with more than 16 million customers supported by its nearly 7,000 cell sites nationwide. In Sept 2010 Sun Cellular was the first telecommunications provider to hit One million Postpaid...
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