Summer Training Project on Biscuit

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SUMMER TRAINING PROJECT REPORT
(MBA - 035) ON
³STUDY OF RETAIL OUTLET COVERAGE IN RESPECT OF SUPPLIES OF PRIYAGOLD BISCUITS¶¶ AT SURYA FOODS AND AGRO PVT.LTD. LOCATION- NOIDA Submitted in Partial Fulfillments of

Master of Business Administration (MBA)
Programme: 2009 -11

Of

Uttar Pradesh Technical University,Lucknow
SUBMITTED BY NAME-ROHIT PATHAK MBA - 3rd SEMESTER ROLL NO. - 0901470045

Faculty of Management Science
Shri Ram Murti Smarak College of Engineering & Technology, Bareilly

Shri Ram Murti Smarak College of Engineering & Technology, Bareilly (U.P.)

Faculty of Management Science
Certificate
This is to certify that Mr. ROHIT PATHAK a regular student of MBA 2009 Batch has undergone Summer Training in SURYA FOODS AND AGRO PVT. LTD. AT NOIDA on the topic of ³STUDY OF RETAIL OUTLET COVERAGE IN RESPECT OF SUPPLIES OF PRIYAGOLD BISCUITS´ for a period of 6 week commencing from 10-06-09 to 24-07-09. This Summer Training Project Report embodies the facts and figure collected and interpreted by him during the course of Training.

(MR. RAJEEV GUPTA) Faculty Guide

(Anant Kumar Srivastava) Head - MBA

(Prof. S. P. Gupta) Director General

DECLARATION

I, ROHIT PATHAK, hereby declare that the project, which is being presented in this report, entitled ³RETAIL OUTLETS COVERAGE IN RESPECT OF SUPPLIES OF PRIYAGOLD BISCUITS IN SURYA FOODS AND AGRO LTD. AT NOIDA´ Is an authentic record of my own work during the period of 6

weeks from 10-06-10 to 24-07-10 as a part of my MBA course of UPTU Lucknow. The information which is given by me in this report is exclusively for the concerned organization and the institute would not be submitted by me anywhere else.

ROHIT PATHAK MBA (III Semester) SRMS CET, Bareilly

ACKNOWLEDGEMENT

I am extremely thankful to our Venerable H.O.D Mr. Anant Kumar Srivastava whose encouragement, moral support provides the valuable guidance, which has been a source of Inspiration to us. I am also grateful to my project guide Mr. Rajeev Gupta who helped me lot for completing my summer training project report. I would like to thank to all faculty members, my friends who helped me in my project of our institute SRMSCET, BAREILLY. I express my sincere gratitude to my industry guide Mr. Arun Sharma for his able guidance, continuous support and cooperation throughout my project without which the present work would not have been possible. I pay my sincere thanks to entire team of, Surya Foods &Agro Pvt. Ltd. , for the constant support and helping in the successful completion of my project.

(Rohit Pathak) MBA

PREFACE

In today¶s scenario, it is not possible that we get knowledge about the market without practical training. By the practical training a management student can understand the management working in the area of there specialization. Actually practical knowledge increases the knowledge of students in real field of market & also integrates the theoretical concepts with the practical working of the organization. Accepting the above factors the management programs of our institute (SRMSCET BAREILLY) has made practical training must for their management students. As a part of the partial fulfillment of the requirement of the course of masters of business administration (MBA), summer training was undertaken with SURYA FOODS AND AGRO PVT. LTD. at NOIDA city for the period of six weeks starting from 10-06-10 to 24-07-10. The purpose of the training was to study about the Retail Outlet Coverage In Respect To Supplies at DELHI city only. The tools & techniques used in the study are standard & modified according to the report requirements. I used the primary and secondary data for collection of information. I had enjoyed my summer training from the very first day. I tried to come across all the initial steps related with my project in SURYA FOODS &AGRO PVT. LTD.

TABLE OF CONTENTS PART-1 CHAPTER- I :ABOUT THE ORGANIZATION 1: INDUSTRIAL PROFILE 1.1: Profile 1.4: Facts...
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