Fast Food and Subway
General Business Description
Doctor’s Associates Inc., DBA SUBWAY Overview
Basic Information
SUBWAY® Restaurants is a registered trademark of Doctor’s Associates Inc. (DAI) located in Milford, Connecticut., USA.
Address:
325 Bic Drive
Milford, Connecticut 06460
U.S.A.
Telephone: (203) 877-4281
Toll Free: 800-888-4848
Fax: (203) 876-6695
Incorporated: 1965 as Pete's Super Submarines
Employees: 730
NAIC: 722211 Restaurants, Fast Food
Mission Statement
“Delight every customer so they want to tell their friends – with great value through fresh, delicious, made-to-order sandwiches, and an exceptional experience.”
Vision Statement
“Be the #1 Quick Service Restaurant (QSR) franchise in the world, while delivering fresh, delicious sandwiches and an exceptional experience.”
The Nature of the Business
SUBWAY® is in what is known as the Quick Service Restaurant industry. This industry is made up of more than 200,000 restaurant locations around the world and has combined revenue of about $190 billion annually. This industry is known to be highly fragmented and the fragmentation that Subway belongs to has become blurred as the market has become more competitive.
Principal Competitors
McDonald's Corporation Tricon Global Restaurants, Inc.
Blimpie International Inc.
Schlotzsky's Inc.
Quizno's Corporation.
Business Structure
Subway® is a registered trademark of Doctor’s Associate Incorporated and this incorporation is meant to act as a holding company for the SUBWAY® brand. The company is not listed publicly and is held privately.
Fiscal Year End: December
Goals & Objectives
SUBWAY® main goal over the years seemed to be store growth and they accomplished that goal through franchisee and licensing. Store growth went from one store in 1965 to 17 just ten years later and by 33,000 by 2010. Currently SUBWAY® has about 35,000 stores worldwide and main objective of all these stores is to be involved in the community either by providing
Doctor’s Associates Inc., DBA SUBWAY Overview
Basic Information
SUBWAY® Restaurants is a registered trademark of Doctor’s Associates Inc. (DAI) located in Milford, Connecticut., USA.
Address:
325 Bic Drive
Milford, Connecticut 06460
U.S.A.
Telephone: (203) 877-4281
Toll Free: 800-888-4848
Fax: (203) 876-6695
Incorporated: 1965 as Pete's Super Submarines
Employees: 730
NAIC: 722211 Restaurants, Fast Food
Mission Statement
“Delight every customer so they want to tell their friends – with great value through fresh, delicious, made-to-order sandwiches, and an exceptional experience.”
Vision Statement
“Be the #1 Quick Service Restaurant (QSR) franchise in the world, while delivering fresh, delicious sandwiches and an exceptional experience.”
The Nature of the Business
SUBWAY® is in what is known as the Quick Service Restaurant industry. This industry is made up of more than 200,000 restaurant locations around the world and has combined revenue of about $190 billion annually. This industry is known to be highly fragmented and the fragmentation that Subway belongs to has become blurred as the market has become more competitive.
Principal Competitors
McDonald's Corporation Tricon Global Restaurants, Inc.
Blimpie International Inc.
Schlotzsky's Inc.
Quizno's Corporation.
Business Structure
Subway® is a registered trademark of Doctor’s Associate Incorporated and this incorporation is meant to act as a holding company for the SUBWAY® brand. The company is not listed publicly and is held privately.
Fiscal Year End: December
Goals & Objectives
SUBWAY® main goal over the years seemed to be store growth and they accomplished that goal through franchisee and licensing. Store growth went from one store in 1965 to 17 just ten years later and by 33,000 by 2010. Currently SUBWAY® has about 35,000 stores worldwide and main objective of all these stores is to be involved in the community either by providing