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Strategic Planning and Implementation at Sbi Making It Number One Public Sector Bank

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Strategic Planning and Implementation at Sbi Making It Number One Public Sector Bank
Strategic Planning and Implementation at SBI

Making it number one Public Sector Bank

8/20/2012

Shantanu (1181) Section-II

Contents
Introduction 3
Mission 3
Vision 4
Values 4
Key areas of Operation 4
Generic Strategies adopted by SBI 5
Restructuring at SBI 5
New Products and Services 6
Alliances and Tie-ups 6
Auto Finance 6
The Marketing Initiatives 6
Result 7
Current Scenario 8
Coping strategies 8
SWOT analysis 9
Strengths: 9
Weaknesses: 10
Opportunities: 10
Threats: 10
SBI: A Cash Cow 11
Conclusion 12
Bibliography 13

Introduction

According to Oxford English Dictionary, Bank is ' an establishment for custody of money received from or on behalf of, its customers. It’s essential duty is the payment of the orders given on it by the customers, its profit mainly from the investment of money left unused by them '.
Banking Regulation Act, 1949 (Sec. 5(c)), has defined the banking company as 'Banking Company means any company which transacts business of banking in India '. According to Section 5B, ―banking means 'accepting of deposit of money from the public for the purpose of leading or investment, which are repayable on demand or otherwise and are withdraw able by cheque, draft, and order or otherwise. '
State Bank of India (SBI) is the largest banking and financial services company in India by revenue, assets and market capitalisation. It is a state-owned corporation with its headquarters in Mumbai, Maharashtra. As of March 2012, it had assets of US$360 billion with over 13,577 outlets including 157 overseas branches and agents globally. The bank traces its ancestry to British India, through the Imperial Bank of India, to the founding in 1806 of the Bank of Calcutta, making it the oldest commercial bank in the Indian Subcontinent. Bank of Madras merged into the other two presidencies banks—Bank of Calcutta and Bank of Bombay—to form the



Bibliography: http://searchcio.techtarget.in/news/1508430/SBIs-core-banking-solution-success-story. (n.d.). Retrieved from http://searchcio.techtarget.in. http://www.tcs.com/sitecollectiondocuments/case%20studies/bancs_case_sbi.pdf. (n.d.). Retrieved from http://www.tcs.com.

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