`city of london academy |
Strategic Planning and Implementation |
BTEC Advanced Professional Diploma in Management Studies |
|
TRIZA DHAKAL, LEVEL   7 BATCH 2 |
8/31/2010 |

Applying Strategic Planning and Implementation for the   company Ashbrook Court |

  Acknowledgement

It is my pleasure to thank my Lecturer Mr Trevor Peck for his continuous support required to complete this assignment. I also would like to thank Care Base limited for allowing me to choose the company. Ms Glenda Barker, manager at Ashbrook Court for providing me with the materials needed. Staff at Ashbrook Court who gave me their precious time and support during the completion of this assignment.

Lastly, I offer my regards to all of those who helped me in any respect to complete the assignment.

Triza Dhakal

Grading   Criteria

Contents





Background 5
Vision 5
Core Values 6
Winner of Care Employer 2010 Award (diagram 2) 7
Mission Statement 7
Objectives 8
The Company Structure 8
The Company Structure 9
Company Strategy 10
The Communication Process. 11
Monitoring and Evaluation system 12
Conclusion 12
Appendix A
References

AshbrookCourt Care –

Caring for very important people....
Background
Ashbrook Court Care Home is a purpose built 70 bedded home situated on the outskirts of the Essex town of Waltham Abbey. It is registered for total 70 residents who need personal and nursing care. The home accepts residents over the age of 60 years of both genders, who require nursing care by reason of physical disability; nursing care by reason of dementia; and residential care by reason of dementia.
Ashbrook Court Care Home is part of Carebase Limited, who owns nine similar homes all over UK. They are providing the service since 2006. Their main competitors are Heathland based in Chingford and Talice House based in Waltham Abbey.

According to the “Key Inspection Report” (ref CQC report appendix A.1) by Care Quality Commission... [continues]

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