Unit 7.10 Strategic Planning
Level 7 15 Credits
Scenario: You have recently been appointed as a Strategy Assistant in a major consultancy firm based in the City of London. As part of your training you have been asked by your manager to prepare a draft strategy plan for an organisation to show your capabilities as a strategic planner. You have been given a free choice of organisation, so your own business experience should be used to the maximum. Choose a company with a background you know well or have researched carefully. Task 1
In preparation for drafting this strategy plan you should provide the following information: •
An explanation of the importance of external factors affecting your chosen organisation. •
An analysis of the needs and expectations of stakeholders of this organisation. •
An analysis of the major changes taking place in the external environment that will affect strategy. •
An analysis of the effects of current business plans, using appropriate tools. •
A review of the position of the organisation in its current market. •
An evaluation of the strengths and weaknesses of the organisation’s current business strategies in relation to its competitive situation in its market.
Now before drafting the plan you should develop options for strategic planning for the organisation. •
Using appropriate modelling tools develop strategic options for the organisation. •
Develop a comparative understanding of competitor activity from other organisations in the market. •
Create options to form the basis of future organisational strategy.
Construct a strategy plan for your organisation.
Propose a suitable structure for a strategy plan that ensures appropriate participation from all stakeholders of the organisation. •
Develop criteria for reviewing potential options for a strategy plan. •
Write your strategy plan ensuring you include the resource implications....
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