Strategic Plan, Part Ii: Swott Analysis

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* Running Heading: Strategic Plan, Part I: Conceptualizing a Business *
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* Strategic Plan, Part I: Conceptualizing a Business
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* University of Phoenix
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* Courtney Authement
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* September 20, 2010
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* Strategic Plan, Part I: Conceptualizing a Business

* This strategic plan will explain the importance of the P.A.W.S. (Pets Assisting With Students) Organizations’ vision, mission, and values in determining the strategic direction. This paper will define P.A.W.S. business, products or services, and customers. It will then define the guiding principles or values for P.A.W.S. considering the topics of culture, social responsibility, and ethics. Next, this paper will analyze how the vision, mission, and values guide the organization’s strategic direction. Finally, this paper will evaluate how the organization addresses customer needs and critique how they achieve competitive advantage. * Defining the Organization

* The business I have chosen to start is called P.A.W.S. (Pets Assisting With Students). The purpose of the organization is to help at risk youth learn to love and care for an animal, thereby gaining love and trust from that animal. In doing so the youth will learn how to have a connection with another living being. The hope of the organization is that the at risk youth will eventually learn techniques in dealing with real life situations without resorting to violence. * P.A.W.S. exists to help teens learn that one person can make a positive impact on the world around them. Troubled teens will get to see firsthand how their compassion and dedication can change lives, both human and canine or feline (or both!). Participating teens will determine their commitment to the organization without any obligation. They will be the only ones accountable for how the program works as it will rely on their ideas and efforts. * Mission Statement

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* P.A.W.S. mission is to strengthen the community by teaching at risk youth how to deal with life issues in a positive and productive way. *
* Vision
* 1. All youth deserve the chance to be empowered to succeed in school & in life 2. P.A.W.S. has the tools that can channel resources from the global community to poverty-striken areas 3. Using real life car techniques youth can see real life reasons to stay on the right track for becoming a productive member of society 4. Youth who see real-life value in education and life lessons are less likely to drop-out of school & more likely to become contributing members of society * Value Statement

Any code of ethics is built on a foundation of widely shared values. The values of the P.A.W.S. Organization include: * Commitment to the public youth;
* Accountability to the public;
* Commitment beyond the law;
* Respect for the worth and dignity of individuals;
* Inclusiveness and social justice;
* Respect for pluralism and diversity
* Transparency, integrity and honesty;
* Responsible stewardship of resources; and,
* Commitment to excellence and to maintaining the public trust. These values lead directly to the Code of Ethics for the P.A.W.S. Organization. The values inform and guide the actions that the organization should take in developing their policies and informing their practices. * Importance of Strategic Direction

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* There are several important reasons for have a strategic direction. The first is to make sure clear milestones are set with associated time periods for completion of given task in order to reach the planned future state. Another importance of having direction is that targets are realistic, objective and attainable. Performance audits...
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