Strategic Management of Walmart
Group Work
Submit to Dr Andrew JENKINS
Strategic Management: WAL-MART Case Analysis
AGAB Nuri
FAZAL Muhamed
KINTEH Lamine
VRINCIANU Radu
Executive Summary
Lamine
Introduction
Wal-Mart is the largest private employer in the United States and the biggest retailer in the world. The company started in 1962 with only a small number of employees and has hugely grown since then.
Throughout this essay we will analyse how a small family business managed to become the leading retailer in the world. We will start by critically comment on the organisational culture of Wal-Mart. We will then apply Porter’s 5 forces Framework to this company. We will continue by undertaking a PESTEL analysis and discussing WAL-Marts key drivers for change. We will finish by critically comment on the strategies used by this leading retailer to expand outside the USA.
Table of Contents
Executive Summary 2 Introduction 3 I) Critically comment on the organisational culture of Wal-Mart. 5 II) Porter`s Five forces on Wal-Mart 6 What are Porter`s five analysis? 6 The threat of Competitors 6 Threat from New Entrants 7 Porters Five force Diagram 7 Suppliers` Power 8 III) PESTEL Analysis for Wal-Mart 9 Political 9 Economic 10 Social 11 Technologic 11 Environmental 12 Legal 12 PESTEL conclusion 12 IV) Global Expansion 13 Analysis of Wal-Mart International Expansion Strategy 13 Conclusion 18 References 19
I) Critically comment on the organisational culture of Wal-Mart.
Wal-Mart created its organizational culture from the beginning of composition by Walton in his first opened in 1950. It is one of the few who are called to their employees “associates” and give them stock, and store and exchange data with them. Wal-Mart employees do not work for them, but they share. Wal-Mart 's message to them is that people who work hard will be involved in the company 's profit sharing program to become rich and happy.
You will discover
Submit to Dr Andrew JENKINS
Strategic Management: WAL-MART Case Analysis
AGAB Nuri
FAZAL Muhamed
KINTEH Lamine
VRINCIANU Radu
Executive Summary
Lamine
Introduction
Wal-Mart is the largest private employer in the United States and the biggest retailer in the world. The company started in 1962 with only a small number of employees and has hugely grown since then.
Throughout this essay we will analyse how a small family business managed to become the leading retailer in the world. We will start by critically comment on the organisational culture of Wal-Mart. We will then apply Porter’s 5 forces Framework to this company. We will continue by undertaking a PESTEL analysis and discussing WAL-Marts key drivers for change. We will finish by critically comment on the strategies used by this leading retailer to expand outside the USA.
Table of Contents
Executive Summary 2 Introduction 3 I) Critically comment on the organisational culture of Wal-Mart. 5 II) Porter`s Five forces on Wal-Mart 6 What are Porter`s five analysis? 6 The threat of Competitors 6 Threat from New Entrants 7 Porters Five force Diagram 7 Suppliers` Power 8 III) PESTEL Analysis for Wal-Mart 9 Political 9 Economic 10 Social 11 Technologic 11 Environmental 12 Legal 12 PESTEL conclusion 12 IV) Global Expansion 13 Analysis of Wal-Mart International Expansion Strategy 13 Conclusion 18 References 19
I) Critically comment on the organisational culture of Wal-Mart.
Wal-Mart created its organizational culture from the beginning of composition by Walton in his first opened in 1950. It is one of the few who are called to their employees “associates” and give them stock, and store and exchange data with them. Wal-Mart employees do not work for them, but they share. Wal-Mart 's message to them is that people who work hard will be involved in the company 's profit sharing program to become rich and happy.
You will discover
References: * David, F. (2005), Strategic Management: concepts and cases, Prentice Hall, Upper Saddle River, NJ.