STEEP ANALYSIS

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GCVSDPA
GCVSDPA

STEEP analysis outputs
DRAFT

STEEP
analysis
outputs
February 2009

GCVSDPAFUTURESGROUP
STEEP analysis outputs

Contents


page

Introduction

1

STEEP Analysis

2/3

Sociological

Group 1

4

Group 2

5

Group 3

6

Group 4

7

Techological

Group 1

8

Group 2

9

Group 3

10

Group 4

11

Economic

Group 1

12

Group 2

13

Group 3

14

Group 4

15

Environmental Group 1

16

Group 2

17

Group 3

18

Group 4

19

Political

Group 1

20

Group 2

21

Group 3

22

Group 4

23

Agreeing the key change drivers

24

Agreed key Sociological change drivers

25

Agreed key Technological change drivers

26

Agreed key Economic change drivers

27

Agreed key Environmental change drivers

28

Agreed key Political change drivers

29

Review and key outputs

30

G L A S G O W A N D T H E C LY D E VA L L E Y S T R AT E G I C D E V E L O P M E N T P L A N N I N G A U T H O R I T Y

GCVSDPAFUTURESGROUP
STEEP analysis outputs

Introduction
The initial meeting of the GCVSDPA Futures Group took place on 22 January 2009. The following participants were involved:
David Adams McGilp
Mike Crichton
Iain Docherty
Roddy Fairley
Bill Gallacher
Adele Gallagher
Carol Gilbert
Alasdair Gregor
Nigel Hooper
Alison Irvine
Russell Jones
Pat Kelly
Robert Kerr
Gerry McAllister
Nick McLaren
Graham Marchbank
Ewan Mearns
James Ogilvie
Roger Popplewell
Bill Potts
Iain Urquhart

Visit Scotland
East Renfrewshire Council
Glasgow University
Scottish Natural Heritage
Renfrewshire Council
Scottish Water
Strathclyde Partnership for Transport
West Dunbartonshire Council
East Dunbartonshire Council
Transport Scotland
Glasgow Centre for Population and Health
North Lanarkshire Council
Scottish Environment Protection Agency
Scottish Water
Inverclyde Council
Scottish Government (Planning)
Scottish Enterprise
Forestry Commission Scotland
Scottish Government (Housing and Regeneration)
Glasgow City Council
South Lanarkshire Council

The purpose of this session was:
to introduce futures thinking
to demonstrate how futures thinking can help regional leaders identify and respond to strategic change With an emphasise on
begining to consider the trends and driving forces shaping the future of the GCV area • exploring the challenges and issues facing citizens, regional leaders and institutions in the future. In order to undertake this process we utilised the STEEP technique.

2
1
4 5 6 7 8 9 10 11
3
Internal
Desk-based
research / internal
7 Questions

Project start up
Refine the scope

Stakeholder
Interviews
‘Remarkable
individuals’
7 Questions

Futures Group
Introduction to
Futures thinking
and STEEP
analysis

Stories
Workshop
Stories creation

Draft Stories
Storyboarding

Stories
Validation

So what
workshops

Backcasting
workshops

Analysis
summary
Communication
and development

Ongoing
Scanning /
Communication

G L A S G O W A N D T H E C LY D E VA L L E Y S T R AT E G I C D E V E L O P M E N T P L A N N I N G A U T H O R I T Y 1

GCVSDPAFUTURESGROUP
STEEP analysis outputs

STEEP Analysis
STEEP analysis1 is a technique used to help groups to focus on what is driving change in the external environment.

SOCIOLOGICAL

The approach is based on the 3 circles model - developed by Colin Eden and Kees van der Heijden at the University of Strathclyde - which describes three aspects of an organisation’s business environment:

POLI

TICA

ICAL

OLOG

L

N
TECH

Organisational
Environment

ON
VIR
EN

IC

OM

ON

Contextual
Environment

EC

ME

NT
AL

Transactional
Environment

the internal organisational environment, where decision...
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